Sports Marketing Manager

waterdrop®

Sports Marketing Manager developing and executing global sports marketing strategy for waterdrop®. Managing athlete partnerships and cross-sport opportunities in a hybrid role.

Posted 7/11/2026full-timeVienna • 🇦🇹 AustriaMid-LevelSenior💰 €47,000 - €54,000 per yearWebsite

About the role

Key responsibilities & impact

Support the development and execution of our global sports marketing strategy, with a strong focus on athlete partnerships, tennis activations, and selected cross-sport opportunities.
Manage day-to-day relationships with our athletes, ambassadors, agencies, tournaments, clubs, academies, and other sports partners, ensuring smooth communication and strong collaboration.
Coordinate athlete activations across campaigns, events, content productions, product launches, social media, PR, retail, and e-commerce, ensuring all stakeholders are aligned and deliverables are executed on time.
Support the planning and implementation of sports partnerships, including contract coordination, rights management, product seeding, event presence, branding opportunities, hospitality, and on-site activations.
Work closely with internal teams such as Brand, Communications, Social Media, Product, Retail, E-Commerce, Sales, Legal, and Operations to bring sports partnerships to life in a brand-relevant and commercially meaningful way.
Help identify new athletes, events, clubs, academies, and partnership opportunities that strengthen waterdrop®’s position in tennis and other relevant sports communities.
Track partnership performance, prepare internal updates, collect learnings, and support reporting on visibility, engagement, content output, sales potential, and overall brand impact.
Ensure that all athlete and partner collaborations reflect the brand’s values, visual identity, and long-term ambition to become a leading hydration brand in sport.

Requirements

What you’ll need

Professional experience in sports marketing, athlete management, sponsorship, event management, brand partnerships, or a similar field.
Strong understanding of the sports industry, ideally with experience in tennis, athlete partnerships, tournaments, or sports activations.
Highly organized and confident managing multiple projects, stakeholders, deadlines, and moving parts at the same time.
Strong communicator and enjoy building relationships with athletes, agents, partners, and internal teams.
Hands-on mindset and comfortable moving between strategic planning and operational execution.
Commercially aware and understand how sports partnerships can drive brand visibility, content, community, retail, and sales opportunities.
Proactive, solution-oriented, and comfortable working in a fast-paced environment where priorities can change quickly.
Good eye for brand fit, athlete positioning, content opportunities, and how partnerships should show up across different touchpoints.
Fluent in English; German or other languages are a plus.
Passionate about sports, wellness, hydration, and building meaningful partnerships that connect brand, athletes, and communities.

Benefits

Comp & perks

MyClubs sports vouchers , to have a sporty balance.
In-house fitness centre.
In-house company doctor.
In-house restaurant with subsidized healthy meals , for a break with your colleagues.
Discount on your waterdrop purchases.
Legendary summer and Christmas parties !

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

Sports MarketingAthlete PartnershipsEvent CoordinationSponsorship ManagementContract CoordinationRights ManagementContent ProductionPerformance TrackingBrand ActivationCommercial Awareness

Soft Skills

Strong CommunicationRelationship BuildingHighly OrganizedProactive Problem-SolvingAdaptability