
Sales Development Representative
watchTowr
full-time
Posted on:
Location Type: Remote
Location: Australia
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About the role
- Prospecting and Lead Generation
- Conduct research to identify potential clients that align with watchTowr’s target market and ideal customer profile.
- Generate interest in watchTowr’s offerings and qualify leads for handover to the sales team.
- Outreach and Engagement
- Develop personalised outreach messages that address customer pain points and align with watchTowr’s value propositions.
- Maintain high volumes of outbound calls, emails, and LinkedIn connections to engage prospects.
- Follow up with potential leads and nurture relationships to progress them through the sales funnel.
- Lead Qualification
- Use defined criteria to qualify leads, ensuring they meet watchTowr’s ideal customer profile.
- Conduct discovery conversations to gather insights on lead needs, challenges, and decision-making processes.
- Prioritise and categorise leads based on engagement level and readiness to buy.
- CRM and Data Management
- Accurately document all interactions and prospect information in the CRM to maintain an organised and up-to-date pipeline.
Requirements
- Strong Communication Skills
- Excellent verbal and written communication skills, with the ability to craft clear, engaging, and persuasive messages.
- Skilled in active listening, allowing for more effective conversations and discovery during outreach.
- Persistence and Resilience
- Demonstrated resilience in managing outreach activities, handling rejections, and following up with prospects.
- Organised and Detail-Oriented
- Strong organisational skills to manage and prioritise a high volume of prospects and tasks effectively.
- Proficiency in Sales Tools and CRM Systems
- Familiar with CRM software (e.g., HubSpot) and sales enablement tools (e.g., LinkedIn Sales Navigator).
- Research and Analytical Skills
- Able to conduct research to identify relevant prospects and understand their pain points and needs.
- Analytical mindset to assess lead quality and relevance based on defined qualification criteria.
Benefits
- Competitive compensation - we believe that hard work, skills and ambition should be fairly compensated.
- Meaningful role in a company - You will be a key and early contributor to a fast-growing cybersecurity business that helps protect some of the world's largest enterprises.
- The best tools and powerful kit - we enable you with the tools to effectively fulfil your role.
- Endless opportunities – we are in a high-growth phase of our journey, and plan to promote from within as we scale.
- Work with cyber security experts – we are solving cutting-edge industry-wide cyber security challenges with some of the world’s most advanced organisations.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
lead generationlead qualificationoutreach messagingdiscovery conversationsdata managementanalytical skillsresearch skills
Soft Skills
communication skillsactive listeningpersistenceresilienceorganisational skillsdetail-oriented