Social Media Manager – Content, Basketball

Wasserman

Social Media Manager responsible for the Basketball Talent Representation Division's social media strategy at THE·TEAM. Overseeing channels, managing content, and engaging with audiences.

Posted 4/26/2026full-timeLos Angeles • California, New York • 🇺🇸 United StatesJuniorMid-Level💰 $65,000 - $75,000 per yearWebsite

About the role

Key responsibilities & impact

Lead social strategy and content planning for THE
TEAM’s basketball platforms, with clear channel roles, content pillars, and a repeatable testing framework across Instagram and potential emerging platforms.
Proactively develop and execute content calendars aligned with player moments, partnerships and business priorities.
Translate athlete stories, cultural moments and brand initiatives into engaging, social-first storytelling.
Manage content building, copywriting, post publishing, community engagement and performance tracking.
Work closely with the global communications department to execute and uphold THE
TEAM’s overall marketing and communications strategy.
Develop and scale content around key soccer moments including game days, free agency, tournaments, brand partnerships and more.
Collaborate with creative teams to produce high-impact, social-first content across formats (short-form video, carousels, real-time content).
Build creative frameworks to ensure content is culturally relevant and engaging.
Produce visually compelling, insight-led content while identifying trends and moments to capture new followers, prospective clients and increase reach.
Balance client expectations and stakeholder needs with overarching brand goals, direction and guidelines.
Travel onsite for key moments in the Basketball Division’s calendar to create compelling content born out of integration with the event/team/clients.

Requirements

What you’ll need

2+ years of agency-side or brand experience developing social media creative, editing copy, and engaging with an audience.
Bachelor Degree (preferred) Marketing, Communications, or a related field.
Strong organizational and project management skills, with experience using tools like Asana (or similar platforms) to manage workflows and deadlines.
Familiar with native Instagram/Linkedin Insights + CMS tools like Sprinklr.
Extensive knowledge of social media best practices and emerging trends.
Ability to manage and prioritize multiple projects in a fast-paced environment.
Strong relationship-management skills (internally and with clients).
High standard of excellence, with the flexibility to work nontraditional hours when needed and anticipate challenges with thoughtful communication.
Flawless spelling and grammar.
Video capture, editing, production and on-camera abilities (CapCut, Edits, Premier Pro, etc).
Strong awareness of cultural trends across sports, music, and entertainment.
Proficiency in Google Suite, Keynote, Slack, and Box.
An insatiable passion for and extensive knowledge of basketball, including but not limited to the NBA, WNBA, NCAA and more.

Benefits

Comp & perks

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Applicant Tracking System Keywords

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Hard Skills & Tools

social media creativecopy editingcontent planningvideo capturevideo editingcontent productionproject managementperformance trackingstorytellingcontent building

Soft Skills

organizational skillsrelationship managementcommunicationflexibilityanticipation of challengescreativitytime managementcollaborationattention to detailcultural awareness

Certifications

Bachelor Degree in MarketingBachelor Degree in Communications