Marketing

• Support the strategic execution of sports marketing campaigns, influencer partnerships, and philanthropic activations
• Identify, research, and pursue new corporate NIL influencer, brand, and philanthropic activation opportunities
• Build and maintain strong relationships with athletic departments, agents, athletes, and corporate partners
• Prepare contracts, ensure compliance with NIL and NCAA standards, and manage approval workflows with athletes, agents, and administrators
• Develop campaign strategies, presentations, and recruitment materials that highlight athlete stories and drive brand engagement
• Lead the creation of student-athlete bios, social media playbooks, and philanthropic activation strategies
• Coordinate production sessions, media days, live events, and other campaign activations, ensuring seamless logistics and execution
• Manage deal sheets, licensing agreements, and financial documentation through Opendorse and NILGo platforms
• Represent WTA at donor events, specialty nights, and NIL activations while showcasing the agency’s sports marketing value proposition
• Track, measure, and report campaign outcomes to clients and internal stakeholders, providing insights and recommendations for future initiatives

Senior Sports Marketing Manager

In-House Marketing Agent

Senior Support Consultant – Technical Marketing

Lead, Solutions Marketing

Marketing Coordinator

Marketing Technologist – Enrollment Management