Senior Manager, Project Management – Brand Activation

Walmart

. Own the end-to-end activation strategy and execution for key Member’s Mark tentpole moments .

Posted 5/14/2026full-timeBentonville • 🇺🇸 United StatesSenior💰 $80,000 - $155,000 per yearWebsite

About the role

Key responsibilities & impact

Own the end-to-end activation strategy and execution for key Member’s Mark tentpole moments
Build and drive integrated project plans that connect marketing campaigns, in-club/site experiences, and operational readiness into one cohesive execution
Lead cross-functional planning forums, ensuring Marketing, Site, Ops, and Merch teams are aligned on timelines, deliverables, and success metrics
Translate brand vision into clear executional roadmaps, ensuring every detail ladders back to the intended member experience
Anticipate breakdowns across teams and proactively resolve gaps before they impact delivery
Serve as the central point of coordination and accountability across all activation workstreams
Drive post-activation retrospectives, identifying what worked, what didn’t, and how to continuously improve future brand moments
Elevate how work gets done by implementing repeatable playbooks and standards for planning and executing large-scale activations
Influence senior leaders and partners to stay aligned on priorities, tradeoffs, and what 'great' looks like

Requirements

What you’ll need

Bachelor’s degree in Business, Finance, Computer Science, or related field and 4 years' experience in business, operations, analytics, or related area OR 6 years' experience in business, operations, analytics, or related area
2 years’ supervisory experience
3 years’ project management experience
Managing small or medium scale change initiatives
Project Management Certification
Six Sigma certification

Benefits

Comp & perks

Health benefits include medical, vision and dental coverage
Financial benefits include 401(k), stock purchase and company-paid life insurance
Paid time off benefits include PTO, parental leave, family care leave, bereavement, jury duty, and voting
Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement
Live Better U is a company paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

project managementbusiness operationsanalyticschange managementexecution strategyactivation strategyintegrated project planningretrospective analysisprocess improvementcross-functional collaboration

Soft Skills

leadershipcommunicationproblem-solvinginfluencecoordinationaccountabilityanticipationalignmentorganizational skillsstrategic thinking

Certifications

Project Management CertificationSix Sigma Certification