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About the role
Key responsibilities & impact- Lead the development and evolution of multiple VIZIO narratives, ensuring clear, differentiated positioning in the market.
- Work closely with regional sales leaders and individual sellers to provide solutions to proactive and reactive proposals.
- Partner with product marketing to develop and execute compelling sales decks, one-sheets, and pitch materials for new and existing products based upon industry insights and sales feedback.
- Lead and execute pitch toolkit improvement with clear parameters for sales effectiveness.
- Drive client engagement strategies especially within priority agencies and clients, including storytelling frameworks and tailored experiences.
- Develop and manage B2B communications, ensuring consistent messaging across internal and external channels.
- Interpret internal and external business challenges and recommend best practices to improve products, processes, and/or programs.
- Lead complex XFN initiatives that consider multiple POVs, needs, and timelines across teams, bringing sales solutions to market.
- Deliver internal sales communications and training to improve seller readiness and adoption of key narratives and tools.
- Use insights and performance data to continuously optimize sales marketing strategies, materials, and engagement approaches.
Requirements
What you’ll need- Proven experience in B2B Sales Marketing, Sales Enablement, or Advertising/Media Marketing.
- Strong storytelling and communication skills, with the ability to translate complex offerings into clear, compelling sales narratives.
- Experience developing client-facing materials (decks, one-sheets, pitch content) that drive business outcomes.
- Demonstrated ability to partner cross-functionally with sales, product, and external stakeholders to deliver aligned strategies.
- Expertise in pitch strategy, client engagement, and B2B marketing programs.
- Analytical mindset with the ability to leverage data and insights to refine messaging and improve effectiveness.
- Strong leadership skills with a track record of guiding teams and driving execution in a fast-paced environment.
Benefits
Comp & perks- Health benefits include medical, vision and dental coverage.
- Financial benefits include 401(k), stock purchase and company-paid life insurance.
- Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting.
- Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more.
- You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes.
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
B2B Sales MarketingSales EnablementAdvertising MarketingPitch StrategyClient EngagementSales NarrativesData AnalysisSales CommunicationsMarketing ProgramsClient-facing Materials
Soft Skills
StorytellingCommunicationLeadershipCross-functional CollaborationAnalytical MindsetProblem SolvingExecutionAdaptabilityTeam GuidanceClient Relationship Management
