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Walmart

Marketing Manager – Planning and Strategy

Walmart

. Lead and manage multiple creative projects from inception through completion.

Posted 3/28/2026full-timeSan Bruno • California, New Jersey • 🇺🇸 United StatesJunior💰 $104,000 - $202,000 per yearWebsite

About the role

Key responsibilities & impact
  • Lead and manage multiple creative projects from inception through completion.
  • Develop project scopes, timelines, and milestones and ensure alignment with creative strategy and business objectives.
  • Maintain ownership of day-to-day execution for all assigned campaigns.
  • Oversee the production lifecycle of video, site assets, emails, social content, in-store creative, and event experiences.
  • Collaborate across Walmart business units and external partners to ensure alignment across marketing, sales, media, and creative teams.
  • Act as a liaison between internal teams and external partners to maintain project continuity.
  • Work with agency partners and freelancers to execute creative deliverables.
  • Apply strong operational and project management capabilities.

Requirements

What you’ll need
  • Bachelor’s degree in Marketing, Advertising, Fine Arts, Design, or related field.
  • Extensive experience across agency or in-house marketing (project management, account management, editorial management, integrated marketing).
  • Previous experience with shopper marketing, account management, and retail or digital media.
  • Highly organized with strong attention to detail.
  • Strong relationship-building skills and ability to work with diverse roles and disciplines.
  • Positive, collaborative approach to problem-solving.
  • Experience using Airtable required (or equivalent project/work tools).

Benefits

Comp & perks
  • Health benefits include medical, vision and dental coverage.
  • Financial benefits include 401(k), stock purchase and company-paid life insurance.
  • Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting.
  • Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more.
  • Tuition, books, and fees are completely paid for by Walmart through the Live Better U education benefit program.

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools
project managementaccount managementeditorial managementintegrated marketingshopper marketingretail mediadigital mediacreative strategycampaign executionproduction lifecycle
Soft Skills
organizational skillsattention to detailrelationship-buildingcollaborationproblem-solvingcommunicationleadershipcreativityadaptabilitytime management