
Senior Manager, Advertising Sales – Beverage Team Lead
Walmart
full-time
Posted on:
Location Type: Office
Location: Bentonville • United States
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Salary
💰 $90,000 - $180,000 per year
Job Level
Tech Stack
About the role
- Drive Beverage Revenue Growth
- Develop and execute a forward-looking sales strategy that expands MAP’s beverage advertising revenue year over year.
- Identify whitespace opportunities across brands, innovation launches, and seasonal programs.
- Build multi-quarter account plans that align supplier investment with Sam’s Club business priorities.
- Serve as a strategic advisor to senior leaders within beverage supplier organizations.
- Negotiate complex, high-value advertising agreements that create mutual growth.
- Influence decision-makers by translating data into compelling, category-level business cases.
- Lead pipeline strategy, forecasting accuracy, and revenue pacing for the beverage portfolio.
- Proactively identify risks and course-correct before gaps impact results.
- Leverage analytics and first-party data to continuously optimize performance.
- Work closely with merchandising partners to align advertising strategy with category priorities.
- Collaborate with internal MAP teams to ensure seamless campaign execution and innovation.
- Anticipate operational friction points and solve them before they escalate.
- Coach and develop a team of three sales professionals, elevating their strategic thinking and executive presence.
- Foster a positive, solutions-oriented environment—especially when navigating high-pressure moments.
Requirements
- Bachelor's degree in business, finance, marketing and sales, advertising, or related area and 4 years' experience in business development, market development, or related area.
- 6 years’ experience in business development, market development, or related area.
- Proven success leading advertising or retail media marketing or sales within CPG companies or retail media networks — ideally in beverage or adjacent categories.
- Proven success using AI to accelerate analysis, automate and accomplish goals with speed and accuracy.
- A track record of growing revenue through strategic planning, not just transactional selling.
- Executive presence with the ability to influence both supplier leadership and internal partners.
- Strong business acumen — you can translate data, trends, and financial metrics into actionable growth strategies.
- Experience leading and developing high-performing sales teams.
- Exceptional problem-solving skills and the ability to remain steady and solutions-focused when challenges arise.
- A proactive mindset — you don’t just react to the business, you anticipate it.
Benefits
- Health benefits include medical, vision and dental coverage
- Financial benefits include 401(k), stock purchase and company-paid life insurance
- Paid time off benefits include PTO, parental leave, family care leave, bereavement, jury duty, and voting. You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes.
- Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more.
- Live Better U is a company paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities. Programs range from high school completion to bachelor's degrees, including English Language Learning and short-form certificates. Tuition, books, and fees are completely paid for by Walmart.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
business developmentmarket developmentadvertisingsales strategyrevenue growthdata analysisforecastingstrategic planningAI utilizationretail media marketing
Soft Skills
influencingcoachingproblem-solvingstrategic thinkingexecutive presencesolutions-orientedcollaborationanticipationcommunicationleadership
Certifications
Bachelor's degree