Business Development Strategist

Wallop Inc.

Business Development Strategist for Wallop, a digital agency specializing in experiential travel. Responsible for managing inbound sales pipeline and nurturing leads with consultative approach.

Posted 5/17/2026full-timeRemote • 🇨🇦 CanadaMid-LevelSenior💰 CA$110,000 - CA$130,000 per yearWebsite

About the role

Key responsibilities & impact

Own the full sales cycle for inbound leads, ensuring an exceptional prospect experience from initial inquiry to signed contract
Work strategically with the outbound sales executive to collaborate on process, and best practices
Rigorously identify and validate Ideal Customer Profiles (ICP) to ensure we are pursuing high-fit, sustainable partnerships
Execute and improve upon a defined sales methodology rooted in the Win Without Pitching and Tim Williams frameworks
Maintain a "clean-data" culture
Responsible for pipeline hygiene, lead enrichment, and ensuring every interaction is captured with precision in the CRM
Use data visualization to speak to the health of the pipeline and provide the executive team with accurate forecasting
Work directly with the marketing team to provide real-time feedback on lead quality
Partner with the Director of Growth to iterate on foundational sales processes, materials, and funnels based on data-backed insights
Work closely with Department Leads to ensure all proposals reflect consistent pricing, current product offerings, and realistic deliverables
Coordinate the RFP process with the executive team, ensuring on-time delivery and a cohesive, high-standard output

Requirements

What you’ll need

Proven experience in value-based sales (Win Without Pitching, David C. Baker, or similar frameworks)
Expert-level CRM management (Pipedrive)
Ability to interpret digital marketing KPIs (ROAS, CPA, Conversion Rates) and translate them into business opportunities
Understanding of the luxury hospitality industry, including an awareness of ADR, occupancy trends, and the challenges of independent hotels
High-level presentation skills with the ability to lead conversations with senior hotel stakeholders and executive teams
Strong research habits and a commitment to "clean" pipeline management

Benefits

Comp & perks

15 days of vacation (3 weeks) to start
Flexible working hours and days
Ability to work remotely or from our Vancouver office
Extended health and medical benefits
Extended Christmas holidays
Profit share program - when we win as a company, you win as well
$1000 annual health and wellness spending account (for use by you and your family)
$30 home office stipend per pay period
$1000 one-time home office set up
Provided Macbook for work use
Extended Easter weekend (Easter Monday & Easter Friday)
Summer company beach day and winter holiday party
Ability to work from another country to extend a vacation or time in your home country
Parental leave salary top-up during your first month’s leave

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

value-based salesCRM managementdata visualizationlead enrichmentpipeline hygienedigital marketing KPIsforecastingsales methodologyRFP process coordinationpresentation skills

Soft Skills

strategic collaborationresearch habitscommitment to clean datacommunication with senior stakeholdersprocess improvementfeedback provisioninterpersonal skillsorganizational skillsattention to detailproblem-solving