
Key Account Manager
Waldemar Behn GmbH
full-time
Posted on:
Location Type: Hybrid
Location: Eckernförde • Germany
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About the role
- Full responsibility for managing national and regional retail accounts and negotiating our brand portfolio with respect to listings, distribution and in-store brand activation at the point of sale
- Ensuring optimal realization of each customer's sales potential
- Managing product launches, listings, distribution and promotional planning
- Supporting new product launches, coordinating rollout planning and tracking based on sales KPIs
- Close collaboration with relevant internal stakeholders, especially our field sales team and trade marketing
- Direct reporting line to the Head of Sales Germany
Requirements
- Several years of experience as a Key Account Manager in the FMCG branded retail sector (full-range/discount), ideally in the spirits industry
- Deep expertise in modern key account management processes, use of data-driven category-management arguments, annual business reviews, price negotiations and trade terms models, as well as KPI-driven customer development
- Strong execution skills, strategic foresight and excellent communication abilities
- Excellent proficiency with Microsoft 365
- Experience with Salesforce is an advantage
- Willingness to work regularly at our headquarters in Eckernförde to support relevant on-site processes (hybrid)
- High willingness to travel within Germany
Benefits
- Motivated team in an owner-managed family business
- Flat hierarchies
- Free parking available
- Competitive salary plus additional payments such as holiday and Christmas bonuses
- Permanent employment
- Health and wellness program
- 30 days' annual leave
- Company pension scheme
- Company car, also available for private use
- Discounted beverages
- Subsidized and varied company catering
- Bike leasing & Hansefit membership
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
key account managementcategory managementbusiness reviewsprice negotiationstrade terms modelsKPI-driven customer developmentsales potential optimizationproduct launchespromotional planning
Soft Skills
execution skillsstrategic foresightcommunication abilities