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Voya Financial

Senior Behavioral Experimentation Analyst

Voya Financial

Senior Behavioral Experimentation Analyst at Voya optimizing behavioral finance through data and experimentation. Collaborating with product teams to design impactful experiments for financial wellness.

Posted 7/28/2026full-timeBoston • California, Massachusetts • 🇺🇸 United StatesSenior💰 $110,000 - $120,000 per yearWebsite

Core Competencies

Role fit
Core Competencies

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Demonstrates expertise in designing and executing behavioral experiments, including A/B testing and RCTs, while leveraging statistical methods to analyze customer behavior and deliver actionable insights. Proficient in utilizing data analysis tools and collaborating across teams to influence strategy and innovation.

Highest-signal resume keywords
A/B TestingRandomized Controlled Trials (RCTs)Data AnalysisStatistical MethodsSQL

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills
Data AnalysisStatistical MethodsExperiment DesignKPI ReportingBehavioral Analysis
Soft Skills
CollaborationStakeholder ManagementAnalytical Problem-SolvingCommunication
Tools & Technologies
RSQLSPSSSTATATableauPower BIGoogle AnalyticsHeapOptimizelyVWO
Industry Keywords
Behavioral ScienceDigital ExperimentationCustomer ExperienceData ScienceQuantitative Research

Tech Stack

Tools & technologies
CloudSQLTableau

About the role

Key responsibilities & impact
  • Design and Execute Behavioral Experiments
  • Develop and analyze digital experimentation programs, including: A/B testing, Randomized Controlled Trials (RCTs), Quasi-experimental studies
  • Evaluate the effectiveness of behavioral interventions, messaging strategies, product features, and user experiences.
  • Create and manage experiments using platforms such as Optimizely, VWO, and/or LaunchDarkly.
  • Validate and QA testing environments and data collection processes throughout the research lifecycle.
  • Generate Actionable Insights.
  • Analyze customer behavior and large-scale datasets to identify trends, opportunities, and areas for improvement.
  • Apply statistical methods to determine what influences customer actions and decision-making.
  • Deliver clear recommendations that drive measurable business and customer outcomes.
  • Influence Strategy and Innovation.
  • Develop dashboards and reporting tools that track behavioral and business outcomes.
  • Collaborate with Product, Data Science, Marketing, and Customer Experience teams.
  • Contribute to industry-leading behavioral science research and thought leadership.

Requirements

What you’ll need
  • Bachelor's degree in Economics, Statistics, Data Science, Psychology, Behavioral Science, or another quantitative field.
  • 2+ years of experience conducting data analysis, experimentation, research, or KPI reporting.
  • Hands-on experience designing, running, or analyzing experiments, including A/B testing, RCTs, and similar methodologies.
  • Experience working with large datasets and cloud-based data environments.
  • Proficiency in tools such as R, SQL, SPSS, STATA, Tableau, Power BI.
  • Experience using digital analytics platforms such as Google Analytics or Heap.
  • Strong statistical reasoning and analytical problem-solving skills.
  • Ability to communicate complex concepts and findings to both technical and non-technical audiences.
  • Self-starter mentality with strong collaboration and stakeholder management skills.

Benefits

Comp & perks
  • Health, dental, vision and life insurance plans
  • 401(k) Savings plan – with generous company matching contributions (up to 6%)
  • Voya Retirement Plan – employer paid cash balance retirement plan (4%)
  • Tuition reimbursement up to $5,250/year
  • Paid time off – including 20 days paid time off, nine paid company holidays and a flexible Diversity Celebration Day.
  • Paid volunteer time — 40 hours per calendar year