Director of Product Marketing
Inspiren
Senior Sales Trainer, Product/MEDDPICC
Vonage
full-time
Posted on:
Location Type: Remote
Location: Remote • 🇺🇸 United States
Visit company websiteJob Level
Senior
About the role
- Design and deliver product enablement programs that equip sellers with deep knowledge of product capabilities, positioning, and differentiation in the market.
- Collaborate with Product Marketing, Product Management, and Sales Leaders to create GTM readiness materials that align messaging to customer pain points and solution selling strategies.
- Help enable sellers for product and feature launches by creating training, resources, and programs that drive adoption and confidence in positioning new offerings.
- Develop training and reinforcement programs that integrate product knowledge with sales methodologies (MEDDPICC, solution selling, discovery, objection handling, negotiation, storytelling).
- Create and facilitate solution selling workshops that enable sellers to connect product capabilities with customer challenges and deliver business value.
- Support Sales Kickoff (SKO) planning and execution, ensuring product launches and GTM priorities are reinforced through engaging sessions, workshops, and certifications.
- Coach sellers and managers to apply MEDDPICC rigor and effectively position solutions in customer conversations, strengthening both qualification accuracy and product adoption.
- Conduct needs assessments to identify product knowledge gaps and align enablement initiatives to business objectives, revenue goals, and market opportunities.
- Deliver blended learning experiences (live, virtual, and eLearning) covering product launches, competitive positioning, and core sales skills for global sales teams.
- Measure training effectiveness through KPIs such as product adoption, pipeline health, win rates, and forecast accuracy; analyze trends and recommend improvements.
- Create practical sales tools and resources (battlecards, pitch decks, talk tracks, job aids) to support effective product positioning and real-world application.
- Serve as a trusted facilitator and content creator applying adult learning theory to ensure product and sales training is engaging, memorable, and impactful.
- Advocate for continuous improvement in product enablement, capturing seller feedback to refine content and accelerate GTM execution.
Requirements
- 5 - 7+ years of experience in sales enablement or product enablement, with a proven track record of driving seller readiness and improving sales performance.
- Deep expertise in MEDDPICC and solution selling, with hands-on experience training, coaching, and embedding these frameworks into sales processes.
- Strong background in core sales skills, including discovery, objection handling, presenting, negotiation, executive presence, and storytelling.
- Experience building and delivering enablement programs for product and feature launches, with the ability to translate product messaging into customer-focused narratives.
- Proven ability to design and facilitate interactive workshops that help sellers connect product capabilities to customer challenges and deliver business value.
- Demonstrated success creating blended learning experiences (live, virtual, eLearning, reinforcement, and certification paths) for global sales teams.
- Skilled at influencing and building trusted partnerships with Sales, Product Marketing, Product Management, and senior leadership.
- Data-driven approach with a history of linking enablement initiatives to measurable outcomes such as product adoption, pipeline health, win rates, and forecast accuracy.
- Strong understanding of adult learning theory, behavior change, and techniques that drive real-world application and long-term adoption.
- Excellent communication skills, with a proven ability to write compelling content, facilitate with impact, and actively listen to stakeholder needs.
- MEDDPICC Certification (considered a plus).
- Sponsorship is not available. Legal authorization to work in the USA is required.
Benefits
- We are also open to considering fully remote candidates located within the Eastern and Central Time Zones of the United States.
ATS Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
MEDDPICCsolution sellingdiscoveryobjection handlingnegotiationstorytellingsales methodologiestraining program developmentblended learningsales performance measurement
Soft skills
communicationcoachinginfluencingpartnership buildingfacilitationactive listeningcontent creationadult learning theorybehavior changecontinuous improvement
Certifications
MEDDPICC Certification
