CRM & Marketing Automation Consultant – SFMC, Brevo, Braze, InsiderOne
VO2 GROUP
full-time
Posted on:
Location Type: Hybrid
Location: Paris • France
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About the role
- Work on-site with our clients (large enterprises in the Luxury, Retail and Cosmetics sectors)
- Design materials and lead design thinking and scoping workshops
- Translate marketing objectives into actionable business rules
- Develop and manage the implementation roadmap
- Model complex customer journeys
- Configure automated workflows across multiple channels
- Create dynamic audience segments
- Ensure proper data flow between the CRM and the client's ecosystem
- Perform technical testing
- Ensure data compliance
Requirements
- Master's degree (Business school, Engineering school or equivalent university qualification)
- Minimum 3 to 5 years' experience in Marketing Automation, ideally gained in a consulting firm or CRM agency
- Professional proficiency in English required (frequent international context)
- Tool expertise: confirmed expertise on at least two of the following platforms (or strong aptitude for a second): Braze, Salesforce Marketing Cloud, Brevo or InsiderOne
- Proficient in SQL (for segmentation) and solid knowledge of HTML/CSS (for email development)
- Hands-on experience with non-email channels (mobile push, WhatsApp, in-app messages)
Benefits
- Diversity and inclusion program
- Professional development opportunities
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
Marketing AutomationSQLHTMLCSSData ComplianceTechnical TestingCustomer Journey ModelingAutomated WorkflowsAudience SegmentationBusiness Rule Translation
Soft Skills
Design ThinkingWorkshop LeadershipClient EngagementCommunicationProblem SolvingCollaborationOrganizational SkillsAnalytical ThinkingAdaptabilityInterpersonal Skills
Certifications
Master's DegreeBusiness School QualificationEngineering School Qualification