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Digital Media Supervisor
Vladimir JonesDigital media supervisor leading paid campaign activation, optimization, measurement, and team development for Vladimir Jones, an advertising agency. Managing search, social, programmatic, and emerging channels.
Posted 8/13/2026full-timeColorado Springs • Colorado • 🇺🇸 United StatesSeniorLead💰 $95,000 - $105,000 per yearWebsite
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in leading digital media campaign execution and optimization, with a strong focus on performance measurement and team development. Proficient in managing budgets, campaign trafficking, and utilizing advanced digital marketing tools and methodologies.
Highest-signal resume keywords
Digital Media Campaign ManagementTeam Leadership and DevelopmentCampaign Optimization StrategiesGoogle Tag Manager ImplementationGA4 and Attribution Model Expertise
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Digital Campaign ExecutionCampaign TraffickingBudget ManagementConversion TrackingOptimization StrategiesPerformance MeasurementAd ServingData Quality ValidationFirst-Party Data ActivationMarketing Mix Modeling
Soft Skills
Organizational SkillsProject ManagementCommunication SkillsMentoringCollaboration
Tools & Technologies
Google AdsCampaign Manager 360GA4Meta Ads ManagerLinkedIn Campaign ManagerTikTok Ads ManagerBasis TechnologiesThe Trade DeskCustomer Data PlatformsAnalytics Tools
Certifications & Qualifications
Google Ads CertificationGoogle Analytics CertificationCM360 Certification
Industry Keywords
Digital MarketingProgrammatic AdvertisingPaid SearchPaid SocialCampaign OptimizationAttribution MethodologiesOperational Best PracticesQuality AssuranceEmerging Digital ChannelsAgency Environment
About the role
Key responsibilities & impact- Lead, coach, and develop a team of Optimization Specialists responsible for digital campaign execution and performance
- Establish priorities, manage workloads, and ensure projects are completed accurately and on schedule
- Serve as the final quality control checkpoint for campaign setup, launches, and optimization recommendations
- Own activation and delivery of digital media campaigns across paid search, paid social, programmatic display/video, native, CTV, digital audio, and emerging digital channels
- Oversee campaign setup, trafficking, QA, launch, creative implementation, budget pacing, reconciliation, and financial stewardship
- Guide optimization strategies across audience targeting, bidding, creative rotation, budget allocation, and channel mix
- Review performance trends, monitor campaign health, identify issues, and lead optimization discussions
- Oversee conversion tracking implementation and validation, including Google Tag Manager and event tracking
- Partner with Analytics to validate data quality across GA4, CM360, platform reporting, and third-party measurement tools
- Collaborate on attribution methodologies, dashboard requirements, and campaign measurement frameworks
- Recommend marketing technology improvements to enhance campaign measurement and performance
- Improve activation workflows, QA processes, documentation, and operational efficiency
- Evaluate platform updates, beta opportunities, automation tools, AI-enabled workflows, and emerging technologies
- Streamline campaign handoffs between Planning, Creative, Analytics, and Activation teams
- Partner with Media Planning, Account Services, Creative, Analytics, and Strategy teams
- Support business development efforts with activation expertise during new business opportunities and client presentations
- Mentor team members, support career growth and succession planning, and represent the department through partnerships and industry engagement
- Contribute to documentation, training materials, process development, and agency initiatives
Requirements
What you’ll need- 7+ years of hands-on experience executing digital media campaigns within an agency environment
- 2+ years of people management or team leadership experience
- Deep expertise across paid search, paid social, and programmatic advertising platforms
- Strong understanding of campaign trafficking and ad serving using Campaign Manager 360 (CM360)
- Experience managing campaign budgets, pacing, and financial reconciliation
- Demonstrated success leading campaign optimization strategies focused on measurable business outcomes
- Experience implementing and validating conversion tracking using Google Tag Manager
- Strong understanding of GA4, attribution models, and digital measurement methodologies
- Excellent organizational, project management, and communication skills
- Experience leading digital QA processes and implementing operational best practices
- Ability to manage multiple campaigns and competing priorities simultaneously
- Preferred experience with Google Ads, Microsoft Ads, Meta Ads Manager, LinkedIn Campaign Manager, TikTok Ads Manager, Campaign Manager 360, Google Tag Manager, GA4, Basis Technologies, and The Trade Desk
- Preferred experience with first-party data activation and Customer Data Platforms (CDPs)
- Preferred experience supporting Marketing Mix Modeling (MMM) or multi-touch attribution initiatives
- Google Ads, Google Analytics, CM360, or other platform certifications are a plus
- Must meet employment eligibility requirements verified through E-Verify
Benefits
Comp & perks- 401k + employer match
- Medical, Dental, Vision
- Life and short-term disability (100% employer paid)
- Voluntary long-term disability
- EAP
- 9 paid holidays
- PTO, Floating Holiday, Volunteering Day
- Education reimbursement
- Employee referral program
- Employee recognition program where points turn into money!