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Lead Product Marketing Manager
VizziaLead Product Marketing Manager at Vizzia overseeing marketing strategies for B2B SaaS solutions in security and waste management sectors. Collaborate closely across product and sales teams to drive growth and adoption.
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in B2B Product Marketing with a focus on positioning, messaging, and sales enablement, while effectively translating complex technology into compelling narratives. Proven ability to drive business impact through strategic insights and market understanding.
Highest-signal resume keywords
B2B Product MarketingPositioningSales EnablementFluent FrenchGo-To-Market Strategy
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Product PositioningMessagingMarket InsightsSales StrategySaaS MarketingCloud TechnologyRegulatory FrameworksProduct LaunchConversion MetricsAdoption Metrics
Soft Skills
CommunicationCollaborationAnalytical ThinkingSimplification of Complex ConceptsCustomer Engagement
Industry Keywords
B2BSaaSTechVMSHardwareInternational GTMMulti-Stakeholder Sales CyclesCross-SellExpansionMarket Differentiation
Tech Stack
Tools & technologiesCloud
About the role
Key responsibilities & impact- You are the bridge between what Vizzia builds and why the market buys it.
- You turn technology into purchase conviction, a product roadmap into a commercial narrative, and technical differentiation into a decisive advantage in customer meetings.
- The role is structured around three pillars: Insights; Positioning / Offer / Messaging; and Enablement & Adoption.
- The mission is to establish Safety in the market and accelerate the Waste offering.
- You know the market better than anyone and gather field signals to inform marketing strategy and the product roadmap.
- You define the value proposition, positioning, and differentiated messaging.
- You equip Sales and Marketing with the tools needed to close deals effectively.
Requirements
What you’ll need- Minimum 8 years' experience in B2B Product Marketing (SaaS/tech), with a proven track record in positioning, messaging, and go-to-market/launch/sales enablement.
- Ability to simplify complex products: you translate technology (cloud, hardware, VMS) and regulatory frameworks into clear, compelling messages.
- Proven experience working closely with Sales: you know what helps in meetings versus what ends up unused, and you build for the former.
- Obsession with business impact: you measure success by assets' effect on conversion, adoption, and revenue — not by the number of assets produced.
- Fluent French and at least C1 level in English.
- Differentiating bonuses: B2G or long, multi-stakeholder sales cycles; products with hardware or regulatory components; experience launching a new product or new category; cross-sell or expansion within an installed base; international GTM experience; being the first PMM at a company (you created the function, not just operated within it).
Benefits
Comp & perks- Hybrid work
- Cadre (manager-level) employment status and RTT (8–12 days/year depending on public holidays)
- Mac or PC based on your preference
- BSPCE (stock option plan)
- 60% employer contribution for meal vouchers (ticket restaurant) valued at €9 per working day
- Sustainable mobility allowance
- Health insurance (Alan)
- Offices in the heart of Paris (9th arrondissement)
- Annual team seminar and numerous internal events