Head of Marketing – B2B/B2G

Vizzia

Leads Vizzia's Marketing function for B2B/B2G in the Waste sector. Drives product, performance, and brand marketing for revenue growth while managing a team.

Posted 7/29/2026full-timeParis • 🇫🇷 FranceLeadWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in B2B Marketing with a focus on Product Marketing, Performance Marketing, and Brand Communication. Proven ability to lead and structure a marketing team while driving measurable business impact and revenue growth.

Highest-signal resume keywords

B2B Marketing ExperienceTeam ManagementProduct MarketingPerformance MarketingFluent French

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Product MarketingPerformance MarketingBrand CommunicationLead GenerationSales EnablementMarket AnalysisCampaign MeasurementRevenue GrowthTeam StructuringPipeline Development

Soft Skills

LeadershipCoachingCollaborationCommunicationBusiness Impact Orientation

Industry Keywords

B2B MarketingDemand GenerationSales AlignmentMarketing Function DevelopmentCompetitive AnalysisInbound MarketingBrand MaturityMarket PenetrationLocal Authorities EngagementCommercial Ambitions

About the role

Key responsibilities & impact

You lead Vizzia's Marketing function: the engine that turns our technology into revenue.
You drive three disciplines - Product Marketing, Performance Marketing (Acquisition), and Brand & Communication.
You build the marketing machine that helps Vizzia meet its market, drive faster product adoption, close faster, and scale faster.
You establish Safety in the Waste market with 250+ local authorities.
You arm Sales with competitive assets—pitch decks, battlecards, case studies, objection handlers.
You construct inbound layers for predictable, scalable lead flow.
You mature the brand to support Vizzia's commercial ambitions internationally.
You hire, coach, and structure a team of ~10 people across three disciplines.,

Requirements

What you’ll need

6 to 8+ years of experience in B2B marketing, with meaningful exposure to at least two of the three disciplines: product marketing, performance/demand gen, brand/communication.
Proven track record managing a team (4+ people) in a structuring environment - you've built or professionalised a marketing function, not just operated within an existing one.
A bias for business impact: you don't measure success by campaigns launched, but by their effect on pipeline and revenue.
Experience working closely with Sales teams - you understand what they need, you speak their language, you know what actually helps in a meeting and what ends up in a drawer.
Fluent French, C1 English minimum.

Benefits

Comp & perks

Flexible work arrangements
Professional development opportunities