Senior Marketing Manager – Genetic Services
Vitrolife Group
full-time
Posted on:
Location Type: Remote
Location: Florida • United States
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Job Level
About the role
- Develop and own the North America marketing strategy for PGT-A, PGT-M, PGT-SR
- Identify emerging trends in reproductive genetics
- Create robust, scientifically accurate messaging
- Develop high-value marketing materials including clinical white papers, videos, sales presentations
- Build ROI calculators and workflow tools
- Lead multi-phase launch planning for new assays and marketing campaigns
Requirements
- Lead strategic marketing initiatives across PGT-A, PGT-M, PGT-SR, and genetic testing
- Deep knowledge of IVF workflow and genetic testing
- Strong skills in strategic messaging, content creation, launch execution, and customer insight development
- Collaborate with sales, clinical, regulatory, product management, and genetic counseling teams
Benefits
- Paid Time Off and 10 Paid Holidays
- 401(k) with Employer Match
- Medical, Dental, Vision
- IVF Coverage to support family building needs
- GAP Insurance
- Basic Life and AD&D Coverage
- Short- and Long-Term Disability
- Optional AFLAC Supplemental Policies
- Employee Assistance Program (EAP)
- Flexible Spending & Health Savings Account
- 401(k) plan with company safe harbor matching
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
marketing strategycontent creationlaunch executionROI calculatorsworkflow toolsclinical white paperssales presentations
Soft Skills
strategic messagingcustomer insight developmentcollaboration