Operate CRM campaigns in Salesforce Marketing Cloud (Journey Builder, Automation Studio, Email Studio, Mobile Studio, and Content Builder)
Create, configure, and optimize relationship workflows, automated journeys, and custom flows
Develop segmentations, filters, SQL queries, and databases to ensure relevant communications
Configure and execute multichannel campaigns: email marketing, SMS, push notifications, web push, and WhatsApp
Use AMPscript for content personalization and automations
Perform A/B tests, QA, validations, monitoring, and performance reporting
Support the resolution of technical/operational issues with agility and a solution-focused approach
Drive continuous improvements in CRM processes, flows, and strategies
Ensure compliance with LGPD (Brazilian General Data Protection Law) and privacy policies, with a focus on data security

Requirements

Previous experience with Salesforce Marketing Cloud (min. 1.5–2 years)
Hands-on knowledge of Journey Builder, Automation Studio, Email Studio, Mobile Studio, and Content Builder
Experience with relationship workflows, automations, and multichannel campaigns
SQL knowledge for segmentations and queries within the platform
Familiarity with AMPscript for personalization and dynamic variables
Experience with QA, testing, and validation of campaigns
Basic knowledge of data management, segmentation, and integrations via FTP or API
Organized, analytical, and results-oriented profile
Strong communication skills to collaborate with marketing, data, and technology teams

Benefits

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

Salesforce Marketing CloudJourney BuilderAutomation StudioEmail StudioMobile StudioContent BuilderSQLAMPscriptA/B testingdata management

Soft Skills

organizedanalyticalresults-orientedstrong communication