Senior Advertising Manager, Amazon

VITAFY BRANDS

Senior Amazon Advertising Manager developing advertising strategies for B2C online health products. Collaborating with stakeholders to optimize campaigns and manage advertising budgets in München, Germany.

Posted 6/24/2026full-timeMünchen • 🇩🇪 GermanySeniorWebsite

Tech Stack

Tools & technologies

Cloud

About the role

Key responsibilities & impact

Develop and implement advertising strategies for Amazon and other marketplaces in alignment with our business unit and company objectives, involving all relevant stakeholders such as Marketplace Managers, BU leads, etc.
Strategically manage, structure and continuously optimize campaigns, with a focus on Sponsored Ads and display formats
Monitor key KPIs such as ROAS, ACoS, TACoS, CPC and conversion rate and derive concrete optimization measures
Plan, manage and control advertising budgets with a focus on revenue, efficiency and profitability
Identify new growth opportunities through testing innovative ad formats, placements and campaign approaches
Conduct competitor analyses and market monitoring to detect trends and optimization opportunities early
Improve existing processes, reporting and campaign structures to increase transparency, controllability and performance

Requirements

What you’ll need

Degree in Business Administration, Marketing, Economics, Communication Sciences, E‑Commerce or a comparable qualification
At least 5 years of professional experience (at least 2 years in Amazon PPC), ideally in an e‑commerce, marketplace or agency environment
Solid knowledge of Amazon Sponsored Ads; experience with Amazon DSP and Amazon Marketing Cloud is a plus
Ideally some initial experience with other marketplaces such as Kaufland or other retail‑media platforms
Confident user of Excel or Google Sheets as well as analysis, dashboard and BI tools; experience with tools such as Helium 10, Keepa, metoda, Adspert, Perpetua or Adference is an advantage
Very good German and English skills, both written and spoken
Analytical and strategic thinking skills and a strong results orientation
Clear communication skills and enjoyment working with different stakeholders; high self‑initiative
Flexibility, willingness to learn and interest in new ad formats, platforms and tools

Benefits

Comp & perks

Responsible and highly varied tasks in a great team with plenty of scope for creativity and room for your own ideas
Flat hierarchies, an open company culture and a pleasant, friendly working atmosphere
Regular team events
Company pension scheme
Additional company benefits in the areas of fitness and mobility

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

Amazon PPCAmazon Sponsored AdsAmazon DSPAmazon Marketing CloudKPI monitoringROASACoSTACoSCPCconversion rate

Soft Skills

analytical thinkingstrategic thinkingresults orientationcommunication skillsstakeholder managementself-initiativeflexibilitywillingness to learn