Vita Coco

Director of DSD, FoodService

Vita Coco

full-time

Posted on:

Location Type: Remote

Location: Texas • United States

Visit company website

Explore more

✨ AI Apply
Apply

Job Level

Lead

About the role

  • Directs DSD distribution strategy for the Foodservice channel across both KDP and ISO partners
  • Collaborate with KDP and ISO Foodservice leadership to expand Vita Coco distribution and drive growth
  • Oversees a team of Foodservice Distribution Managers, focusing on DSD Foodservice execution and identifying new regional account opportunities
  • Works closely with DSD VC Leaders to prioritize Foodservice initiatives alongside national and regional broadline distribution strategies, extending beyond retail
  • Manages distributor relationships, including sales performance, volume growth, incentives, and regulatory compliance
  • Serves as the primary liaison between distributors and internal departments such as sales, supply chain, marketing, and finance
  • Supports the development and accuracy of monthly S&OP forecasts
  • Develops and implements action plans to address and rectify performance gaps
  • Recruits, manages, and develops Foodservice Distribution Managers to strengthen relationships with distributors and key customers, and to address non-commercial business opportunities
  • Provides direction and constructive feedback to teams to foster strength-based development and growth
  • Build strong partnerships with Sales, Marketing, Operations, Innovation, and RTM teams to ensure cohesive cross-functional collaboration

Requirements

  • Minimum of 10 years of professional sales experience
  • At least 3–5 years of experience in sales leadership roles
  • Background working with Sysco, Vistar, or US Foods is essential
  • Beverage sales experience is preferred
  • Demonstrated ability to lead, engage, and develop a growing sales team
  • Proven experience managing and holding field sales employees accountable to established goals and KPIs
  • Willingness to work flexible hours, including evenings and weekends
  • Strong business acumen, customer focus, relationship management skills, and results-driven approach
  • Excellent verbal and written communication abilities
  • Exceptional analytical thinking and problem-solving skills
  • Ability and willingness to travel up to 75% within the market
  • Proficiency with core functions of the MS Office Suite (Outlook, Excel, Word, PowerPoint) is required
Benefits
  • Health insurance
  • 401(k) matching
  • Flexible work hours
  • Paid time off
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
sales managementDSD distribution strategyS&OP forecastingperformance gap analysisKPI managementanalytical thinkingproblem-solvingrelationship management
Soft Skills
leadershipteam developmentcommunicationcustomer focusresults-drivencollaborationconstructive feedbackbusiness acumen