Vita Coco

Retail Sales Manager

Vita Coco

full-time

Posted on:

Location: 🇺🇸 United States

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Salary

💰 $45,000 - $58,000 per year

Job Level

Junior

About the role

  • Plan and prepare innovation launches, new retail programs and market blitzes
  • Sell the entire Vita Coco portfolio at account level, achieve KPIs on cases sold, displays, and new distribution availability, etc.
  • Utilize Repsly to build account call history, record accomplishments and optimize daily schedule
  • Analyze monthly sales reports to identify opportunities and assess under-performing accounts
  • Forge strong partnership with Distributor Sales team and demonstrate best practices
  • Develop and maintain relationships with key retail accounts and open new accounts to grow brand visibility and distribution
  • Provide consistent communication on retail execution, highlighting accomplishments, and follow-up needed from Independent Distributor Sales Managers, KDP Branch Managers & District Managers
  • Build, move and improve display execution and/or product to establish best location for sales on all company products as necessary in assigned stores
  • Measure and audit individual accounts and execution after each visit
  • Support consumer and retail activity by working with the Field Marketing team if/when in market

Requirements

  • 1-2 years of professional Sales or Distributor experience, preferably within Food & Beverage or CPG industry
  • Must have ability to lift cases of product between 10-35 pounds
  • Must have the ability to walk upwards of ~20k steps daily
  • Must be able to stand and walk for long periods of time
  • Must have the ability to place product on overhead shelving
  • Must have the ability to travel between multiple accounts each day if needed
  • Proven ability to approach accounts in an innovative and creative way to expand the business
  • Ability to formulate account strategies and execute against them, and analyze sales data; trade/business analytics
  • Professional demeanor in working with co-workers, distributors, retail reps and customers
  • Exceptional customer service, interpersonal and communication skills (both written and verbal)
  • Creative presentation, public speaking, and premium selling skills
  • A team player who also can work well independently
  • Proficient MS Office Suite skills (Outlook, Excel, Word, PowerPoint)