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Vista Higher Learning

Business Development Associate

Vista Higher Learning

K-5 Business Development Associate working remotely in the US, qualifying leads and collaborating with sales teams. Maintaining CRM and driving sales growth for educational products.

Posted 5/20/2026full-timeRemote • Illinois • 🇺🇸 United StatesJuniorMid-Level💰 $50,000 - $60,000 per yearWebsite

About the role

Key responsibilities & impact
  • Own lead qualification for inbound and outbound prospects from first contact to sales-qualified opportunity.
  • Use high-volume outreach and discovery calls to understand needs and assess fit based on priorities, budget, timeline, and technology.
  • Identify stakeholders, clarify buying processes, and convert leads into clearly scoped sales-qualified opportunities.
  • Serve as an overlay resource by providing well-qualified opportunities with clear next steps and coordinating smooth handoffs through intro meetings and discovery notes.
  • Partner with field reps to prioritize opportunities and support targeted outreach aligned with campaign goals.
  • Maintain accurate, timely CRM records for activities, contacts, and opportunities in line with Sales Operations standards.
  • Update lead data and track qualification metrics to support accurate forecasting, reporting, and continuous improvement.
  • Collaborate with Marketing and Customer Success to improve lead quality, campaign effectiveness, and identify expansion opportunities.
  • Partner with Sales Operations to refine qualification criteria, scoring, and workflows that improve lead routing and conversion.
  • Build product expertise and stay current on K–5 instruction, bilingual/ESL programs, and literacy adoption cycles.
  • Capture market insights and use data and prospect feedback to improve messaging, scripts, and outreach strategies.

Requirements

What you’ll need
  • Bachelor’s degree or equivalent experience.
  • 2–4 years of experience in inside sales, sales development, business development, or sales operations.
  • Proven ability to qualify and prioritize leads, run discovery, and convert interest into sales-ready opportunities.
  • Experience using CRM and sales engagement tools to manage pipeline and activity.
  • Proficiency with Microsoft Office or Google Workspace and standard digital communication tools.
  • Strong verbal and written communication skills with the ability to tailor messaging to varied audiences.
  • Highly organized and detail-oriented, with the ability to manage high lead volume while maintaining data accuracy.
  • Experience in K-12 education, familiarity with K–5 instructional programs, literacy, dual language, ESL/bilingual solutions is strongly preferred.
  • Experience using Salesforce.
  • Experience doing demos or walkthroughs of products, websites, platforms, etc. virtually for customers or users.
  • Spanish language proficiency, experience in bilingual/dual language markets is a plus.

Benefits

Comp & perks
  • life/health/dental/vision insurance
  • 401(k)
  • educational assistance
  • commuter pass subsidies
  • generous employee referral bonuses
  • PTO and paid holidays

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools
lead qualificationsales developmentbusiness developmentsales operationsCRM managementpipeline managementdata accuracyproduct demossales engagementqualifying leads
Soft Skills
strong verbal communicationstrong written communicationorganizational skillsdetail-orientedtailoring messagingcollaborationhigh-volume managementstakeholder identificationprioritizationcontinuous improvement
Certifications
Bachelor's degree