
Email Campaign, Conversion Specialist
Visit.org
contract
Posted on:
Location Type: Remote
Location: Philippines
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About the role
- Build and deploy supply-side email campaigns across the nonprofit lifecycle based on strategy set by the Assistant Director
- Write compelling, mission-aligned email copy that resonates with nonprofit partners globally
- Implement automated workflows to efficiently move nonprofits from lead to active partner
- Maintain consistent email communication with prospects to support conversion through early engagement stages
- Identify, address, and help overcome objections or barriers to nonprofit participation
- Proactively pass qualified and “warm” leads to the Assistant Director
- Collaborate with the Lead Generation Specialist and Assistant Director to provide feedback on lead quality and readiness
- Execute audience segmentation by region, language, cause area, pipeline stage, and engagement level
- Build, update, and optimize automated email workflows for each campaign
- Perform daily list management and CRM hygiene to ensure data accuracy
- Track and report key email performance metrics such as open rates and activation rates
- Set up and run A/B tests on copy and segmentation to support performance optimization
- Manage day-to-day workflows within CRM and marketing automation tools
- Own CRM data accuracy for leads within assigned funnel stages
- Support tagging standards and data entry consistency across supply-side systems
- Leverage AI tools to develop and optimize email workflows
Requirements
- 3-4 years of experience in email marketing, lifecycle marketing, CRM management, or demand/supply-side growth roles.
- Strong attention to detail.
- Hands-on experience with email automation tools (e.g., HubSpot).
- Exceptional written communication and copywriting skills.
- Strong analytical mindset; able to improve performance using data.
- Excellent organizational skills; able to manage multiple campaigns simultaneously.
- Genuine passion for nonprofits, social impact, and global development.
Benefits
- Competitive salary
- Mission-aligned company events/volunteering
- Inclusive, exciting start-up culture
- Accelerated career & personal growth
- Culture Club and more!
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
email marketinglifecycle marketingCRM managementemail automationA/B testingaudience segmentationdata analysiscampaign optimizationlist managementperformance metrics
Soft Skills
attention to detailwritten communicationcopywritinganalytical mindsetorganizational skillsmulti-taskingcollaborationproblem-solvingfeedback provisionpassion for social impact