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Visiativ

Marketing Project Manager

Visiativ

Marketing Project Manager supporting SMEs in innovation and transformation. Overseeing annual marketing plans and lead generation initiatives across multiple channels.

Posted 6/13/2026full-timeCharbonnières-les-Bains • 🇫🇷 FranceMid-LevelSeniorWebsite

Tech Stack

Tools & technologies
WordPress

About the role

Key responsibilities & impact
  • Deploy the annual marketing plan in coordination with internal teams, from concept through to tracking results.
  • Lead multichannel campaigns (email, web, social, content) with a strong focus on lead generation.
  • Produce and coordinate marketing materials: sales presentations, brochures, product sheets, and digital content.
  • Manage digital communications: writing articles, newsletters, SEO optimization and updating website content.
  • Organize events (webinars, trade shows, customer days): manage vendors, invitations and performance follow-up.
  • Support the sales teams with sales enablement tools and close collaboration on the opportunities generated.
  • Analyze marketing performance (leads, ROI, traffic, conversion) and propose concrete optimizations.

Requirements

What you’ll need
  • Bachelor's to Master’s degree in marketing, business or equivalent
  • First professional experience (3–5 years) in operational marketing, ideally in a B2B environment
  • Excellent written communication skills
  • Strong command of digital channels (SEO, email marketing, social media, analytics)
  • Highly organized, autonomous and able to manage multiple projects simultaneously
  • Proficient with marketing tools and CRM (WordPress, Pardot, Salesforce)
  • Preferred: Experience in the industrial, software or IT services (ESN) sectors
  • Knowledge of the Dassault Systèmes ecosystem (3DEXPERIENCE, SOLIDWORKS…)
  • Business-oriented with a focus on lead generation

Benefits

Comp & perks
  • RTT (approx. 9–11 days per year)
  • Remote work — 2 days per week
  • Holiday bonus
  • Employee referral bonus
  • Profit-sharing and employee participation schemes
  • Meal vouchers (Edenred) — €9 per working day (employer covers 60%)
  • Company health insurance (family coverage) — employer covers 50%
  • Reimbursement of public transport pass — employer covers 50%
  • Individualized support for employees with disabilities
  • 1% housing contribution

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools
lead generationSEO optimizationdigital content productionmarketing performance analysismultichannel campaignsemail marketingsocial media marketinganalytics
Soft Skills
excellent written communicationhighly organizedautonomousproject management
Certifications
Bachelor's degree in marketingMaster’s degree in marketingequivalent degree in business