Marketing Project Manager

Visiativ

Marketing Project Manager supporting SMEs in innovation and transformation. Overseeing annual marketing plans and lead generation initiatives across multiple channels.

Posted 6/13/2026full-timeCharbonnières-les-Bains • 🇫🇷 FranceMid-LevelSeniorWebsite

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

lead generationSEO optimizationdigital content productionmarketing performance analysismultichannel campaignsemail marketingsocial media marketinganalytics

Soft Skills

excellent written communicationhighly organizedautonomousproject management

Tools & Technologies

WordPressPardotSalesforce

Certifications & Qualifications

Bachelor's degree in marketingMaster’s degree in marketingequivalent degree in business

Industry Keywords

B2B marketingindustrial sectorsoftware sectorIT servicesDassault Systèmes3DEXPERIENCESOLIDWORKS

Tech Stack

Tools & technologies

WordPress

About the role

Key responsibilities & impact

Deploy the annual marketing plan in coordination with internal teams, from concept through to tracking results.
Lead multichannel campaigns (email, web, social, content) with a strong focus on lead generation.
Produce and coordinate marketing materials: sales presentations, brochures, product sheets, and digital content.
Manage digital communications: writing articles, newsletters, SEO optimization and updating website content.
Organize events (webinars, trade shows, customer days): manage vendors, invitations and performance follow-up.
Support the sales teams with sales enablement tools and close collaboration on the opportunities generated.
Analyze marketing performance (leads, ROI, traffic, conversion) and propose concrete optimizations.

Requirements

What you’ll need

Bachelor's to Master’s degree in marketing, business or equivalent
First professional experience (3–5 years) in operational marketing, ideally in a B2B environment
Excellent written communication skills
Strong command of digital channels (SEO, email marketing, social media, analytics)
Highly organized, autonomous and able to manage multiple projects simultaneously
Proficient with marketing tools and CRM (WordPress, Pardot, Salesforce)
Preferred: Experience in the industrial, software or IT services (ESN) sectors
Knowledge of the Dassault Systèmes ecosystem (3DEXPERIENCE, SOLIDWORKS…)
Business-oriented with a focus on lead generation

Benefits

Comp & perks

RTT (approx. 9–11 days per year)
Remote work — 2 days per week
Holiday bonus
Employee referral bonus
Profit-sharing and employee participation schemes
Meal vouchers (Edenred) — €9 per working day (employer covers 60%)
Company health insurance (family coverage) — employer covers 50%
Reimbursement of public transport pass — employer covers 50%
Individualized support for employees with disabilities
1% housing contribution