Sales Appointment Coordinator – Automotive

VirtueStaff

Sales Appointment Coordinator responsible for converting inquiries into dealership appointments for automotive clients. Enhancing showroom traffic by utilizing dealer management software and client communication strategies.

Posted 8/2/2026contractRemote • 🇵🇦 PanamaMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in auto sales processes, including lead qualification, appointment setting, and customer relationship management. Proficient in utilizing dealership management systems and CRM tools to maintain accurate records and enhance customer interactions.

Highest-signal resume keywords

Auto Sales ExperienceOutstanding Phone EtiquetteActive Listening SkillsDealerCenter ProficiencyGoHighLevel Proficiency

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Lead QualificationAppointment SettingCustomer Relationship ManagementVehicle Inventory ManagementData Entry

Soft Skills

Persuasive CommunicationObjection HandlingMethodical Approach

Tools & Technologies

DealerCenterVinSolutionsAutoSoftGoHighLevel

Industry Keywords

Dealership BDCInternet SalesService Scheduling

About the role

Key responsibilities & impact

Answer incoming phone calls promptly and professionally, qualify buyer leads, and strategically "sell the appointment" to drive prospective buyers into the showroom
Gather customer information, coordinate schedules, book dealership visits, and execute timely follow-up reminders to minimize no-shows
Maintain accurate vehicle inventory information and update customer records across our core software platforms
Ensure lead status, communication logs, and appointment details are logged accurately inside our CRM and dealer management platforms

Requirements

What you’ll need

Proven experience working inside the auto sales industry (Dealership BDC, Internet Sales, or Service Scheduling)
Outstanding phone etiquette, strong active listening skills, and the persuasive ability to overcome objections and lock in appointments
Methodical approach to updating vehicle details and customer logs during busy call shifts
Hands-on experience with DealerCenter (or direct, transferable experience with equivalent dealership DMS/CRMs like VinSolutions or AutoSoft)
Proficiency using GoHighLevel (GHL) for lead tracking, pipeline management, or automated communications

Benefits

Comp & perks

Work From Home
Performance Bonus