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E-Commerce, Digital Marketing Assistant
VirtualStaff365E-Commerce and Digital Marketing Assistant managing online operations and digital growth for an Australian pet treats manufacturer. Responsibilities include managing e-commerce platforms and executing digital marketing campaigns.
Tech Stack
Tools & technologiesWordPress
About the role
Key responsibilities & impact- Maintain product listings, web content, pricing updates, and promotions across Shopify, WooCommerce, and WordPress
- Support administration for Amazon Vendor Central and Mirakl marketplace platforms including catalogue updates and performance reporting
- Prepare regular e-commerce performance reports covering website sales, campaign activities, customer data, and paid media results
- Build and schedule targeted email marketing campaigns, audience segments, and automated flows using Omnisend or GetResponse
- Manage customer data list hygiene, segmentation, and reporting
- Support approved Meta and Google Ads campaigns through routine setup, ongoing optimization, reporting, and performance tracking
- Create basic visual campaign assets using Canva and maintain marketing promotional calendars
- Conduct daily outbound calls to follow up with warm sales opportunities and ensure clients have received orders or product samples
- Assist with basic invoicing and purchase administration within Xero subject to onshore approval
- Provide general administrative and data entry support to the broader team
Requirements
What you’ll need- Proven professional experience managing e-commerce platforms including Shopify, WooCommerce, and WordPress
- Strong foundational knowledge of digital marketing principles across email marketing, paid ads, and social media platforms
- Demonstrated ability to compile and present data-driven e-commerce performance reports
- Comfortable making outbound phone calls to follow up on warm leads and customer orders
- Excellent written and verbal English communication skills with high proficiency
- Nice-to-Have Skills
- Prior experience navigating Amazon Vendor Central or Mirakl marketplace ecosystems
- Familiarity with Xero software for basic financial administrative tasks
- Hands-on experience working with email marketing software like Omnisend or GetResponse
- Basic graphic design experience using Canva
Benefits
Comp & perks- Permanent work-from-home set-up
- Dayshift (Australian Eastern Standard Time business hours)
- Full-time job
- HMO
- Annual leave
- 13-month pay
- With Government Mandated Benefits
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
ShopifyWooCommerceWordPressAmazon Vendor CentralMiraklEmail MarketingData ReportingBasic Graphic DesignXeroCampaign Management
Soft Skills
Excellent CommunicationCustomer EngagementOutbound Calling