VP of Sales – Taft-Hartley & Labor Markets

. Responsible for increasing the customer base, customer loyalty, revenue per customer, and top-line financial growth within the labor trust segment.

Posted 5/13/2026full-timeRemote • 🇺🇸 United StatesLead💰 $160,000 - $170,000 per yearWebsite

Key responsibilities & impact

Responsible for increasing the customer base, customer loyalty, revenue per customer, and top-line financial growth within the labor trust segment.
Work closely with the leadership team to build brand equity and drive product sales across fund trustees, benefits administrators, and labor union stakeholders.
Demonstrate a solid understanding of Vida's technology, product offerings, and mission; articulating value in the context of member health outcomes and fiduciary stewardship.
Understand the governance and decision-making dynamics of jointly-managed funds; develop customized proposals that address trustee priorities and fund-specific benefit structures.
Initiate, develop, and maintain strong relationships with fund trustees, benefits directors, and labor-side and management-side counsel as appropriate.
Generate new business and sales leads through a mixture of industry networking (IFEBP, ISCEBS, regional labor conferences), inbound inquiries, and strong channel and fund administrator partnership efforts.
Ensure a long-term competitive edge for the business through a value-added, outcomes-driven approach tailored to the cost and population health concerns of labor trust buyers.
Understand key segments within the labor market- construction trades, public sector, healthcare workers, and transportation while helping refine positioning accordingly.

What you’ll need

Bachelors Degree at a minimum.
5-7+ years of experience with both direct and indirect sales within the Taft-Hartley, labor trust, or multi-employer benefits space, with a history of overachieving on sales targets.
Deep understanding of the Taft-Hartley Act, jointly-managed fund governance, and the multi-employer plan ecosystem; existing relationships with fund administrators and labor consultants strongly preferred.
Experience navigating trustee-driven buying processes, including committee presentations and fiduciary-oriented RFP responses.
Entrepreneurial mindset who self-starts and motivates others; thrives in a relationship-intensive, longer-cycle sales environment with complex stakeholder dynamics.
Ability to change priorities quickly and willing to do what it takes to get the job done.

Comp & perks

All qualified applicants will receive consideration for employment without regard to race, color, ancestry, religion, gender, gender identity or expression, sexual orientation, marital status, national origin, genetics, disability, age, or Veteran status.
We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law.
Reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures.

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

salesbusiness developmentproposal developmentfiduciary stewardshipRFP responsessales target achievementrelationship managementnetworking

Soft Skills

entrepreneurial mindsetself-motivationrelationship-buildingadaptabilitycommunication

Certifications

Bachelor's Degree