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Senior Client Media Strategist
ViamediaSenior Media Strategist at Viamedia.ai overseeing media plans and managing inbound sales requests. Collaborating with teams to deliver effective marketing solutions and client satisfaction.
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in digital media buying and marketing, with a strong focus on managing RFP processes and building impactful presentations. Proven ability to lead teams, communicate effectively, and leverage data-driven insights to enhance marketing strategies.
Highest-signal resume keywords
Digital Media BuyingRFP Process ManagementTeam LeadershipCross-Functional CollaborationData-Driven Storytelling
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Digital Media ExperienceAdvertising Industry KnowledgeProgrammatic AdvertisingTV/OTT AdvertisingVideo AdvertisingNative AdvertisingSocial Media AdvertisingSales MarketingBrand MarketingAttention to Detail
Soft Skills
Excellent Communication SkillsOrganizational SkillsMentoringMulti-TaskingRelationship Management
Tools & Technologies
ExcelPowerPointDSP PlatformsProject Management Platforms
Industry Keywords
Media AgencyAd-TechPublisherMarketing CollateralMarket TrendsCompetitive Landscape
About the role
Key responsibilities & impact- Master the Viamedia.ai story with a comprehensive understanding of the company’s products, capabilities and differentiators
- Ensure end-to-end RFP process exceeds seller and client expectations while achieving company goals
- Operate as a player-coach, owning or contributing to strategic RFPs, building customized plans that deliver on campaign objectives
- Assist in managing media strategist(s), ensuring they achieve individual and company performance goals
- Build powerful presentations that bring proposal recommendations to life
- Liaise with Sales, Account Management and Ad-Operations teams to refine the planning process and identify growth opportunities
- Ensure all proposals and marketing collateral maintain Viamedia.ai’s brand standards, clearly communicating core strengths and our brand story
- Assist with the prioritization, development and rollout of sales collateral, including verticalized pitches, sales sheets and case studies
- Maintain detailed tracking and reporting on team progress, communicating opportunities and challenges to team leadership
- Stay up-to-date on the latest market trends and capabilities, translating them to new strategies and tactics in client recommendations
- Monitor and track the competitive landscape, communicating updates to the broader organization
Requirements
What you’ll need- Minimum of 5 years experience in digital media buying, sales, sales marketing, brand marketing or Marketing role
- Previous digital media experience at a media agency, brand, ad-tech company or publisher is strongly preferred
- Comprehensive knowledge of the overall advertising industry ecosystem – programmatic, TV/OTT, video, native, social and other digital channels
- Strong attention to detail with high standards for producing accurate, quality deliverables
- Proven ability to work cross-functionally, managing relationships with peers on other teams
- Excellent communication skills in English, Spanish a huge plus
- Passionate about managing a team and mentoring others
- Excellent ability to tell marketing stories using data and research
- Ability to work in an international environment and across multiple departments
- Strong organizational skills, with the ability to multi-task
- Proficient in Excel and PowerPoint, DSP platforms & Project Mgmt platforms
Benefits
Comp & perks- Health insurance
- Professional development
- Paid time off
- Flexible work arrangements