Associate Manager, Canada Account Marketing

VF Corporation

Associate Marketing Manager coordinating retail marketing programs for The North Face's wholesale partners in Canada. Building relationships and ensuring exceptional service alongside strategic campaigns.

Posted 6/17/2026full-timeRemote • 🇨🇦 CanadaJuniorMid-Level💰 CA$65,600 - CA$82,000 per yearWebsite

About the role

Key responsibilities & impact

Serve as the primary marketing contact for the wholesale accounts, fostering trust and collaboration.
Support seasonal plans for the wholesale channel and strategic specialty accounts to drive brand awareness, traffic and sell-through.
Coordinate seasonal campaigns, in-store activations, and digital marketing support.
Partner with agencies to execute this work to deliver to wholesale accounts.
Provide proactive communication and support to ensure sales managers, sales reps and wholesale accounts have the necessary assets and resources.
Work closely with Sales and Brand Marketing teams to ensure alignment throughout the go-to-market process.
Collaborate with sales representatives on effective tools for seasonal sell-in.
Manage the co-op advertising claims and expenses process end-to-end to ensure compliance with brand guidelines.
Track campaign effectiveness and provide reporting with actionable recommendations for process improvement.
Maintain, manage, and communicate scalable solutions for a wide range of account partners.
Monitor account health and identify opportunities for growth.

Requirements

What you’ll need

Bilingual; able to communicate completely fluently in both French and English (spoken and written)
Bachelor’s degree in Marketing, Business, or related field.
2-5 years of marketing experience, preferably in retail or outdoor industry.
Proven ability to build and maintain strong client relationships.
Excellent communication, organizational, and project management skills.
Proven ability to lead a small team in project-driven environments.
Relationship-driven mindset with a passion for customer service and enabling outdoor exploration.
Strategic thinker with a hands-on approach to execution.
Collaborative team player who thrives in a fast-paced, multi-tasking environment.
Results-oriented with strong attention to detail.

Benefits

Comp & perks

Incentive Potential: This position is eligible for additional compensation awards that may include an annual incentive plan, sales incentive, or commission potential.
Health insurance
Retirement plans
Paid time off
Flexible work arrangements
Professional development opportunities

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

marketingdigital marketingcampaign managementproject managementreportingclient relationship managementco-op advertisingbrand awarenesssell-through strategiesseasonal planning

Soft Skills

communicationorganizational skillsleadershipcollaborationcustomer servicestrategic thinkingattention to detailrelationship buildingteam playermulti-tasking

Certifications

Bachelor’s degree in MarketingBachelor’s degree in Business