Senior Director, Advertising, Data Monetization

Verizon

Senior Director overseeing advertising and data monetization at Verizon. Directing cross-functional teams and driving revenue growth through strategic leadership.

Posted 7/29/2026full-timeBasking Ridge • New Jersey, New York • 🇺🇸 United StatesSenior💰 $202,000 - $352,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in leading high-performing teams within the ad-tech and digital advertising sectors, with a strong focus on strategy development, revenue growth, and vendor relationship management. Proficient in navigating complex corporate environments while driving innovation in mobile advertising and programmatic solutions.

Highest-signal resume keywords

Leadership ExperienceAd-Tech ExpertiseRevenue Growth ManagementCross-Functional Team BuildingVendor Relationship Management

ATS Keywords

Tailor your resume

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Digital AdvertisingProgrammatic ArchitectureYield ManagementData Clean RoomsGTM Strategy DevelopmentPricing StrategiesInventory ManagementBusiness StrategyAd Product DevelopmentPrivacy-First Solutions

Soft Skills

Executive PresenceCollaborationMentoringCommunicationProblem-Solving

Certifications & Qualifications

Bachelor's DegreeMaster's Degree

Industry Keywords

Mobile Advertising EcosystemDigital OOHAdvertising Holding CompaniesTier-1 BrandsTelecommunications

About the role

Key responsibilities & impact

Direct and mentor a team of 9 FTEs, including the Head of Ad Product & Partnerships, Head of Media Sales, Director of Ad Operations & Yield, and their respective teams
Own the overarching business strategy for Verizon’s ad products, including premium lock-screen inventory, digital OOH, and owned properties
Oversee the development of the GTM strategy and support the Head of Media Sales in securing foundational alpha/beta advertisers with major advertising holding companies and tier-1 brands
Guide the Product and Engineering teams in managing critical third-party vendor relationships and building privacy-first ad solutions
Ensure the team effectively manages yield, pricing strategies, and inventory flow to maximize revenue without cannibalizing premium core placements
Act as the primary liaison between the advertising division and broader Verizon leadership, collaborating heavily with Data Strategy, Legal/Privacy (CPNI), and core telecommunications business units

Requirements

What you’ll need

Bachelor's Degree or equivalent years of experience
Master's Degree highly preferred
Minimum of 10-12+ years of progressive leadership experience in ad-tech, media sales, digital advertising, or retail media networks
Proven experience managing cross-functional leaders and building high-performing teams from the ground up (zero-to-one experience)
Deep understanding of the mobile advertising ecosystem, programmatic architecture, data clean rooms, and digital yield management
Strong executive presence with a track record of driving multi-million dollar revenue growth and managing enterprise-level vendor relationships
Ability to navigate and lead within a complex, highly matrixed corporate environment

Benefits

Comp & perks

medical, dental, vision
short and long term disability
basic life insurance
supplemental life insurance
AD&D insurance
identity theft protection
pet insurance
group home & auto insurance
matched 401(k) savings plan
up to 8 company paid holidays per year
up to 6 personal days per year
paid parental leave
adoption assistance
tuition assistance
potential for premium pay such as overtime, shift differential, holiday pay, allowances