Senior Specialist, Experiential Marketing – Event Strategy, Experience Design

Verisk

Sr. Specialist in Experiential Marketing designing high-impact events and engagement strategies for Verisk.

Posted 7/9/2026full-timeJersey City • New Jersey • 🇺🇸 United StatesSenior💰 $75,000 - $85,000 per yearWebsite

Tech Stack

Tools & technologies

PMP

About the role

Key responsibilities & impact

Support the development and execution of engagement strategies across Verisk's event portfolio, including:
Partner with the Engagement Strategy Manager to develop attendee engagement strategies for tradeshows, conferences, hosted events, and employee experiences
Support the design and evolution of attendee journeys, identifying opportunities to improve audience engagement before, during, and after events
Assist in the development of experiential concepts, activations, networking opportunities, and engagement programs that align with business objectives
Contribute to the planning and growth of the Emerging Professionals program and other audience-specific initiatives
Support exhibit and booth experience planning, including messaging alignment, audience flow, engagement opportunities, and experience optimization
Research industry trends, competitive activations, and emerging experiential best practices to inform future event strategies
Collaborate with teams across Marketing (e.g., Account-Based Marketing, Brand Strategy, Integrated Marketing, and Corporate Communications) to identify opportunities, share insights, and develop experiences that strengthen Verisk's presence and differentiation in the market (both domestically and internationally)

Requirements

What you’ll need

Bachelor's degree in Events, Marketing, Communications, Business, Hospitality, or related field.
Minimum 5 years of experience in experiential marketing, event marketing, tradeshow marketing, sponsorship marketing, conference management, or a related field
Experience supporting strategic event programs, conferences, tradeshows, sponsorships, or exhibit marketing initiatives
Demonstrated experience managing multiple projects and stakeholders simultaneously
Experience presenting recommendations, insights, or project updates to stakeholders and leadership teams
Experience developing project plans, timelines, and cross-functional communications
Experience working with vendors, agencies, sponsors, exhibitors, or event technology partners
Familiarity with attendee engagement strategies, sponsorship programs, event technology platforms, and measurement frameworks
Experience working within a matrixed corporate environment and supporting multiple business stakeholders
Experience with event technology platforms including Cvent and related event engagement tools preferred
PMP, CMP, CEM, or other relevant certifications are a plus

Benefits

Comp & perks

Health Insurance
a Retirement Plan
Disability benefits
Paid Time Off program

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

Event MarketingExperiential MarketingConference ManagementSponsorship MarketingProject PlanningStakeholder ManagementCross-Functional CommunicationAudience EngagementEvent Strategy DevelopmentNetworking Opportunities

Soft Skills

CollaborationCommunicationPresentation SkillsProblem-SolvingTime Management

Certifications

PMPCMPCEM