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About the role
Key responsibilities & impact- Develop and execute a LATAM Channel Partner strategy aligned with FOBA’s global sales objectives and regional growth plans
- Identify, recruit, and qualify new Channel Partners across priority LATAM markets
- Assess market coverage and partner performance to ensure quality over quantity in the channel footprint
- Support expansion into new countries and vertical markets through channel‑led growth
- Lead the end‑to‑end onboarding process for new Channel Partners, including: Commercial agreements and compliance coordination, Product, application, and sales training
- Ensure partners are fully enabled to represent FOBA’s brand, value proposition, and technical capabilities
- Coordinate onboarding kits, co‑branding assets, and sales tools in collaboration with Marketing and Product teams
- Set clear commercial expectations and targets for Channel Partners
- Monitor partner performance, pipeline health, forecasts, and deal execution
- Conduct regular business reviews with key partners to evaluate performance vs. targets and define corrective actions and growth plans
- Provide market intelligence on competitive activity, customer requirements, pricing and go‑to‑market dynamics in LATAM
- Act as the voice of the LATAM channel internally, collaborating with Global Sales Leadership, Marketing, Product Management, Applications & Service teams
Requirements
What you’ll need- Bachelor’s degree in Business, Engineering, or related field (or equivalent experience)
- 5+ years of experience in Channel Management, Distribution Management, or B2B Sales within industrial, capital equipment, or automation markets
- Proven experience building and managing Channel Partner networks in LATAM
- Strong understanding of distributor economics, margin structures, and indirect sales models
- Ability to work effectively across cultures and countries in Latin America
- Fluent in Spanish; Portuguese highly preferred; English required
- Willingness to travel extensively within LATAM
Benefits
Comp & perks- Health insurance
- 401(k) matching
- Flexible work hours
- Paid time off
- Remote work options
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
Channel ManagementDistribution ManagementB2B SalesMarket IntelligenceOnboarding ProcessCommercial AgreementsSales TrainingPerformance MonitoringForecastingCompetitive Analysis
Soft Skills
Cross-Cultural CommunicationLeadershipCollaborationStrategic PlanningAnalytical ThinkingProblem SolvingRelationship ManagementNegotiationAdaptabilityCustomer Focus
