Marketing

• Partner with key stakeholders to plan and deliver the launch of new products and releases internally/externally.
• Drive demand and pipeline generation as a collaborative and strategic partner in the development of product and solution sales plays, content creation and other sales enablement materials.
• Develop messaging, positioning, and sales enablement materials for each new product launch while keeping existing materials relevant with voice of customer and sales.
• Curate content (i.e. case studies, testimonials, data sheets, website, merchandising catalog, amazon marketplace, etc.) by sourcing and creating customer stories in partnership with key internal partners, including Product Management, R&D, Sales and Service.
• Participate in the identification, justification and monitoring of new market opportunities and pursuit plans.
• Develop Sales Enablement materials that empower campaign and demand generation teams with assets to drive growth
• Incorporate win/loss insights into competitive content, positioning, messaging, content, etc.
• Develop an effective solutions content strategy and calendar, and highly impactful growth programs to generate customer acquisition, funnel conversion, engagement, and lifetime value.

Solutions Marketing Manager

Enterprise Field Marketing Manager

Senior Global Partner Marketing Manager

Telemarketer

Marketing Intern