Content Creator

Vera Bradley

Content Creator responsible for producing engaging, platform-specific content across Vera Bradley’s social channels like Instagram and TikTok. Collaborates on social strategy and executes creative storytelling.

Posted 5/13/2026full-timeRemote • 🇺🇸 United StatesJunior💰 $50,500 - $75,700 per yearWebsite

About the role

Key responsibilities & impact

Concept, shoot, and edit high-quality, platform-native content for Instagram, TikTok, and emerging social channels
Translate brand campaigns, product priorities, and cultural moments into compelling, social-first storytelling
Execute against the content calendar with timely, on-brand delivery of assets
Capture content across a variety of environments, including in-office, on-location, and at events or shoots as needed
Create content tailored to the unique behaviors, formats, and expectations of each platform (e.g., differentiating TikTok vs. Instagram approaches)
Maintain a strong pulse on trends, audio, creators, and platform updates to inform content creation
Identify opportunities for reactive and real-time content that drives relevance and engagement
Continuously test and evolve content formats based on performance and platform best practices
Partner closely with the Social Media & Influencer Manager to bring campaigns to life through content
Collaborate with cross-functional teams (Merchandising, Design, Brand Marketing) to align on product priorities and storytelling
Organize and maintain content libraries to support ongoing and future needs
Apply performance insights and engagement trends to inform and improve creative output
Contribute ideas that support audience growth, engagement, and brand relevance

Requirements

What you’ll need

Bachelor’s degree in design, marketing, communications, or a related field preferred
1+ years of experience in social-first content creation within fashion, lifestyle, or consumer brands
Portfolio showcasing platform-specific content across Instagram and TikTok (required for application)
Proficiency in content creation and editing tools (e.g., CapCut, Adobe Creative Suite, Canva, or similar)
Deep understanding of platform behaviors, trends, and content formats
Comfortability being on camera and representing the brand in content is a plus
Strong creative instincts, attention to detail, and ability to work in a fast-paced environment
Excellent organization and follow through skills.
Ability to work with minimal direction, showing strong initiative.
Excellent interpersonal, written and verbal communication skills including presentation skills.
Ability to build and maintain good rapport with internal and external customers and handle situations with confidence, tact, and resourcefulness.
Strong team player.

Benefits

Comp & perks

Health Benefits
Medical plan options including both a HDHP/HSA plan and a PPO plan
Dental
Vision
Flexible spending accounts
Survivor Benefits
Life insurance provides peace of mind for your family should the unexpected happen.
Employer provided 2X your salary in life insurance
Accidental Death and Disability insurance
Voluntary life insurance for you, your spouse and your children
Income Protection
Short-term disability
Long-term disability
Retirement Plan
The Vera Bradley 401k plan helps you accumulate savings for retirement
401k with generous company match, immediate vesting (age and service requirement)
Strong line up of professionally managed funds
Safe-harbor plan design
Paid Time Off
Enjoy generous time off programs.
Earn up to 3 weeks of paid time off in your first year of employment with opportunity to earn more
9 paid holidays a year
Paid bereavement leave
Give Back Opportunities
Vera Bradley offers the opportunity to serve your community.
Voluntary Time Off
Holistic Wellness
Access to a variety of financial, physical, and mental wellness experts
Employee Assistance Program with access to work/life wellness support including no cost unlimited telephonic counseling services
Opportunities for leadership development, skill development and career advancement
Product Discount
Generous employee discount on Vera Bradley products
Ancillary Benefits and Programs
Bonus opportunity, identity protection, legal services, pet insurance, cell phone discount, employee referral bonus, annual birthday gift, DailyPay, corporate fitness facility and individual policies through Aflac

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

content creationcontent editingsocial-first storytellingplatform-specific contentperformance insightsengagement trendscreative outputattention to detailinitiative

Soft Skills

excellent organizationinterpersonal communicationwritten communicationverbal communicationpresentation skillsteam playerconfidencetactresourcefulness

Certifications

Bachelor’s degree in designBachelor’s degree in marketingBachelor’s degree in communications