Ventures Lab

CRM Executive, Norwegian Speaking

Ventures Lab

full-time

Posted on:

Location Type: Remote

Location: Remote • 🇪🇺 Anywhere in Europe

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Job Level

Mid-LevelSenior

About the role

  • Monitoring the marketplace, competitive landscape, industry trends, and 3rd party data sources to constantly identify new marketing opportunities and/or potential threats
  • Proactively bringing up proposals for new activities, tests, new channels, and ways of working are key success criteria for this role
  • Analysing customer data to segment the player base effectively and target specific player groups with personalised communication
  • Creating and managing email marketing campaigns, newsletters, and automated customer journeys to deliver relevant and timely content to players
  • Oversee loyalty programs and promotions to incentivize player activity and increase customer lifetime value
  • Managing communication across various channels, including SMS, push notifications, in-app messaging, and social media, to ensure consistent messaging and engagement
  • Analysing player behaviour, campaign performance, and ROI to continually refine CRM strategies and recommend improvements
  • Conducting A/B tests to optimise content and communication strategies and iterate based on the results
  • Collaborating with cross-functional teams, including marketing, product, and customer support, to ensure alignment on CRM initiatives
  • Ensuring all CRM activities comply with industry regulations and best practices

Requirements

  • Proven experience in CRM or campaigns management in the iGaming industry
  • Strong experience with Norwegian market (casino focus)
  • Strong communication skills
  • Strong analytical skills and proficiency in data-driven decision-making
  • Familiarity with CRM software and marketing automation tools (Smartico - an advantage)
  • Creative thinking and the ability to develop engaging and personalized content
  • A deep understanding of iGaming customer behavior and trends (an advantage)
  • Knowledge of industry regulations and responsible gaming practices
  • Results-driven with a strong commitment to achieving KPIs and targets
  • Ability to work in a fast-paced and dynamic environment
  • Strong organizational skills and attention to detail
Benefits
  • Competitive salary synonymous with skills and experience
  • Opportunity to make a real impact in a developing organization
  • Consultancy contract within EU on a full time basis with 25 days PTO or employment contract if you are based in Bulgaria, Hungary or Malta

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
CRM managementcampaign managementdata analysisA/B testingemail marketingcustomer segmentationmarketing automationcontent optimizationROI analysisKPI achievement
Soft skills
communicationanalytical thinkingcreative thinkingorganizational skillsattention to detailcollaborationresults-drivenadaptabilityproactive problem-solvingcustomer engagement