Category Marketing Manager, Food Services

Ventura Foods

Category Marketing Manager driving growth and innovation within Mayonnaise category. Collaborating across teams to develop products and marketing strategies at Ventura Foods.

Posted 6/15/2026full-timeRemote • California • 🇺🇸 United StatesMid-LevelSenior💰 $104,154 - $136,153 per yearWebsite

About the role

Key responsibilities & impact

Analyze category performance, operator trends, and competitive dynamics to identify growth opportunities and inform category plans.
Translate market insights into actionable business recommendations including product innovation, pricing strategy, and portfolio optimization.
Develop category expertise and serve as the internal subject matter expert across Ventura Foods.
Lead cross-functional new product development initiatives from concept through commercialization in partnership with R&D, Culinary, Sales, and Operations.
Define product positioning, value proposition, pricing strategy, and launch plans for new product introductions.
Conduct post-launch performance reviews to optimize product performance and identify future innovation opportunities.
Develop integrated go-to-market strategies including sales tools, promotions, and digital marketing campaigns.
Partner with Digital Marketing to execute lead generation programs and measure campaign effectiveness and ROI.
Support national accounts and distributor partners with product recommendations, formula selection, and category solutions.
Contribute to annual category growth planning including pricing, product mix, and promotional strategy.

Requirements

What you’ll need

Bachelor’s degree in Marketing, Business, or related field.
5+ years of marketing, category management, or product management experience.
Experience within the foodservice, food manufacturing, or B2B food industry.
Strong written and oral communication skills, required.
Demonstrated experience leading cross-functional product development or commercialization initiatives.

Benefits

Comp & perks

Medical, Prescription, Dental, & Vision – coverage beginning on your 1st day for eligible employees
Profit Sharing and 401(k) matching (after eligible criteria is met)
Paid Vacation, Sick Time, and Holidays
Employee Appreciation Events
Employee Assistance Programs

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

category performance analysismarket insights translationproduct innovationpricing strategyportfolio optimizationproduct positioninggo-to-market strategylead generation programsdigital marketing campaignspost-launch performance reviews

Soft Skills

strong written communicationstrong oral communicationcross-functional leadershipcollaborationstrategic thinkinganalytical skillsproblem-solvinginterpersonal skillspresentation skillsproject management

Certifications

Bachelor’s degree in MarketingBachelor’s degree in Business