Senior Information Technology Business Partner
Boeing
Marketing Manager, Affiliates and Referral Partners
Venn Strategies
full-time
Posted on:
Location: New York • 🇺🇸 United States
Visit company websiteJob Level
Mid-LevelSenior
About the role
- Develop and own the strategy for Venn’s affiliate and referral marketing programs, aligning with overall GTM and revenue goals.
- Recruit, onboard, and enable high-quality affiliate and referral partners across relevant ecosystems.
- Build incentive structures and partner tiers that drive sustained performance.
- Launch and manage co-marketing campaigns with affiliates and referral partners (email, content, social, webinars).
- Design and implement scalable referral and affiliate workflows, ensuring a seamless partner and customer experience.
- Build creative assets and messaging toolkits that empower partners to promote Venn effectively.
- Plan and manage partner-driven events and activations (e.g., referral contests, affiliate promotions, virtual roundtables).
- Track, analyze, and optimize affiliate and referral performance using attribution models and reporting dashboards.
- Identify top-performing partners and double down on high-ROI activities.
- Provide ongoing insights and recommendations to Marketing and Sales leadership.
- Work closely with Sales, Customer Success, Product, and Legal to ensure partner leads are routed, tracked, and converted effectively.
- Partner with Product Marketing to align messaging and GTM positioning across all affiliate/referral campaigns.
Requirements
- 5–7+ years of experience in affiliate marketing, referral programs, channel marketing, or partnerships in a SaaS/tech company.
- Proven track record of scaling affiliate/referral programs that drive measurable pipeline and revenue.
- Strong project management skills with ability to juggle multiple campaigns simultaneously
- Creative thinker with an eye for brand building and memorable experiences
- Excellent communication and collaboration skills and able to work with cross functional team such as Sales, Product and Customer Success
