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Marketing Executive
Velociti SolutionsMarketing Executive responsible for implementing marketing strategies and campaigns to support growth at Velociti Solutions. Focusing on digital marketing and brand awareness in the transportation sector.
About the role
Key responsibilities & impact- - Implement a marketing communications strategy and annual programme of integrated marketing campaigns, working closely with the Head of Marketing and key stakeholders
- - Work with colleagues to develop a deep understanding of our customers industry and translate this into compelling messaging
- - Expand the company’s use of inbound and digital marketing to increase online engagement and attract new business opportunities
- - Deliver the right mix of marketing activities to acquire new customers and retain our blue-chip client base including; social media marketing, content marketing, online advertising, email marketing, webinars, trade shows, industry networking, surveys and PR
- - Create high-impact assets to underpin the company’s marketing programmes, including; emails, video, website content, presentations, social posts, brochures, blogs, case studies, white papers, presentations
- - Supporting the organisation and management of events and exhibitions
- - Work with external agencies as required
- - Hone campaign messaging by acting on market intelligence, including analyst and competitor data, and through conducting market survey
Requirements
What you’ll need- - A marketing or business-related degree
- - Strong B2B digital marketing and communications experience
- - A strategic thinker with creative flair, who loves developing ideas from concept through to implementation
- - Excellent analytical skills, with an aptitude for translating technical concepts into business benefit
- - In-depth digital marketing and social media knowledge and experience
- - Exceptional organisational skills and the ability to manage multiple priorities
- - Strong networking, team building and stakeholder management skills
- - Excellent copywriting skills and a perfectionist’s eye for detail
- - Drive and determination to work to deadlines and deliver positive outcomes
- - Excellent self-motivation
Benefits
Comp & perks- - 25 days holiday plus bank holidays
- - 3 days paid leave for Christmas period shut-down
- - 1 day’s paid leave to celebrate birthday
- - Hybrid working (minimum 2 days in office following end of probation/training)
- - Private health care
- - Life assurance
- - Income protection scheme
- - Company pension scheme
- - EV car scheme
- - Cycle-to-work scheme
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
B2B digital marketingcontent marketingsocial media marketingemail marketingonline advertisingwebinarsevent managementcopywritingmarket analysiscampaign development
Soft Skills
strategic thinkingcreativityanalytical skillsorganizational skillsnetworkingteam buildingstakeholder managementattention to detailself-motivationdrive
Certifications
marketing degreebusiness degree