Performance Marketing

• Lead on Google Ads strategy and execution for a diverse portfolio of clients — managing search, display, video, and performance campaigns end-to-end.
• Build and optimise campaigns for maximum ROI, conversions, and client growth, ensuring world-class standards in delivery.
• Oversee and contribute to other paid media channels (LinkedIn, Meta, Programmatic) as secondary platforms, applying your strategic understanding to multi-channel performance.
• Create data-driven reports and performance decks with actionable insights and recommendations.
• Present campaign results directly to clients, demonstrating clear strategic thinking and transparency in performance.
• Conduct in-depth audience, keyword, and competitive analysis to refine targeting and optimise performance.
• Collaborate closely with internal teams to ensure paid media strategies align with client goals and integrated marketing plans.
• Stay on top of the latest platform updates, beta features, and digital marketing trends to continuously improve campaign effectiveness.

Senior B2B Paid Media Manager

Senior Media Buyer, Paid Social

Paid Social Team Lead

Performance Marketing Manager, B2B

B2B Performance Marketing Specialist