Veeva Systems

Field Marketing Associate Manager – Commercial

Veeva Systems

full-time

Posted on:

Location Type: Remote

Location: Massachusetts • New York • United States

Visit company website

Explore more

✨ AI Apply
Apply

Salary

💰 $65,000 - $115,000 per year

About the role

  • Lead and support a broad mix of marketing programs across channels, including email, paid and organic LinkedIn, live and virtual events, and ABM
  • Take full ownership of assigned programs focused on customer retention and success, as well as demand generation
  • Demonstrate excellent project management skills and execute integrated campaigns from start to finish
  • Write compelling email, landing page, and social media copy that leads with customer voice and value
  • Understand program measurement and analyze results of assigned campaigns, using data to improve future programs
  • Coordinate with internal teams such as product marketing, creative services, content, product, customer success, sales, public relations, and digital marketing to manage program components
  • Contribute to planning cycles by bringing recommendations based on results
  • Assist with weekly, monthly, and annual campaign reporting and metrics
  • Become an expert end user of Veeva’s Marketo instance, able to fully execute programs end to end and capture the data needed for program measurement

Requirements

  • 2+ years of relevant B2B software marketing experience with a proven ability to excel in a fast-paced environment
  • Strong oral and written communication skills with proven experience writing engaging, value-driven, and customer-first campaign copy (landing pages, emails, organic and paid social posts, etc.)
  • Experience project managing and executing marketing campaigns
  • Some experience with marketing automation (Marketo, Hubspot, or Pardot) and familiarity with CRM systems
  • Detail-oriented, data-driven, and willing to dig in to get things done
  • Has a growth mindset: self-motivated, welcomes challenges, and pushes themselves to learn and grow
  • Working knowledge and some experience across various marketing channels such as email, paid and organic social, live and virtual events, and advertising
Benefits
  • Medical, dental, vision, and basic life insurance
  • Flexible PTO and company paid holidays
  • Retirement programs
  • 1% charitable giving program
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
B2B software marketingproject managementcampaign executioncopywritingprogram measurementdata analysismarketing automationCRM systemscustomer retentiondemand generation
Soft Skills
communication skillsdetail-orienteddata-drivenself-motivatedgrowth mindsetcollaborationproblem-solvingadaptabilitycreativitytime management