Performance Marketing

• Build and manage Enterprise ABM campaigns to drive Enterprise pipeline and growth
• Lead Enterprise ABM campaign project team, collaborating with field marketing, content, marketing operations, and product marketing
• Partner with internal and external teams to craft segmentation strategies, design marketing plays, and execute comprehensive programs
• Expand high-value customer accounts, grow footprint, and increase revenue within defined customer list
• Take ownership of campaign performance; leverage data-driven insights to measure and optimize effectiveness
• Present results and recommendations to senior marketing leaders; provide forecasts and plans
• Brief and manage internal and external execution teams including creative, digital advertising, SEO, social media, online and offline events
• Manage program budget and return on ad spend/return on investment
• Analyze data to monitor success and optimize activities based on findings
• Align to the needs of regional marketing and field teams globally; develop annual and quarterly plans

Senior Account-Based Marketing Campaign Manager

Campaign Manager, German Speaker

Paid Media Manager

Google Ads & SEO Manager

Enterprise Demand Generation Manager

Paid Media Manager