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About the role
Key responsibilities & impact- Prospect and develop relationships with small and medium-sized businesses.
- Identify companies that may benefit from website improvements, SEO, AI-enhanced marketing strategies, and lead generation services.
- Conduct outbound outreach through email, LinkedIn, calls, networking, and referrals.
- Manage the sales process from prospecting and discovery calls through proposals and closing.
- Qualify leads, schedule meetings, and maintain follow-up communication.
- Track sales activity and pipeline progress using CRM systems.
- Review prospective client websites and identify opportunities for website refreshes, SEO improvements, or new website development.
- Conduct basic SEO and online visibility evaluations.
- Explain how SEO, website optimization, local search strategies, and AI-powered marketing tools can improve traffic, leads, and conversions.
- Present website findings and marketing recommendations in simple business terms.
- Work closely with internal development and marketing teams to communicate client goals, website requirements, and project needs.
- Develop outreach messaging, sales materials, proposals, and marketing presentations.
- Support lead generation and brand visibility campaigns.
- Stay informed on SEO, AI marketing trends, website technologies, and small business digital marketing strategies.
- Collaborate with internal teams to refine messaging, services, and sales strategies.
Requirements
What you’ll need- Minimum 3+ years of experience in sales, digital marketing, SEO, business development, or related fields.
- Strong understanding of websites, SEO, local SEO, online visibility, and AI-driven marketing concepts.
- Ability to review websites and identify opportunities for improvement.
- Comfortable explaining websites, SEO, and marketing strategies to business owners.
- Understanding of website structure, backend functionality, and digital marketing workflows.
- Ability to communicate effectively with technical, development, and marketing teams.
- Experience with outbound prospecting, lead generation, and client outreach.
- Strong communication, presentation, and relationship-building skills.
- Experience using CRM systems, LinkedIn, email marketing platforms, and business productivity tools.
- Self-motivated, organized, and comfortable working independently in a fast-paced environment.
Benefits
Comp & perks- Paid time off
- Professional development opportunities
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
SEOwebsite optimizationlead generationdigital marketingAI marketingoutbound prospectingclient outreachwebsite developmentonline visibility evaluationsales process management
Soft Skills
communicationpresentationrelationship-buildingself-motivatedorganizationalindependent workcollaborationexplanation skillsclient communicationsales strategy development