Director, Customer Marketing

VAST Data

Director of Customer Marketing at VAST Data, redefining how organizations build intelligent systems. Leading customer engagement strategies and advocacy programs for growth and market leadership.

Posted 5/14/2026full-timeRemote • 🇺🇸 United StatesLeadWebsite

About the role

Key responsibilities & impact

Define and execute the global strategy for how VAST engages customers as advocates, storytellers, and strategic partners
Build a scalable program that brings forward the most important customer voices in AI today
Partner closely with executive leadership, product, sales, and communications to ensure customer stories are deployed with precision
Implement and scale a customer advocacy platform to drive measurable impact across pipeline, deal acceleration, and customer-led growth initiatives
Drive creation of high-impact customer content: case studies, videos, keynote appearances, blogs, and social
Lead customer participation across flagship events and curate customers for keynote and breakout speaking roles
Equip sales teams with the right customer proof points to accelerate deals
Define success metrics tied to pipeline influence, deal acceleration, and brand impact

Requirements

What you’ll need

12+ years of experience in customer marketing, advocacy, or related roles in enterprise technology
Proven track record building and scaling customer marketing programs in high-growth environments
Strong executive presence and ability to engage credibly with CIOs, CTOs, and AI/engineering leaders
Exceptional storytelling instincts with the ability to translate complex technology into clear, compelling narratives
Experience working closely with PR, analyst relations, and executive teams
Deep understanding of enterprise infrastructure, data platforms, or AI ecosystems is strongly preferred
Builder mindset with the ability to operate both strategically and hands-on

Benefits

Comp & perks

Direct exposure to executive leadership and strategic initiatives
Opportunity to build a category-defining customer marketing function from the ground up
A platform to elevate some of the most important customer voices in technology today

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

customer marketingcustomer advocacyprogram buildingcontent creationstorytellingdata platformsAI ecosystemspipeline influencedeal accelerationbrand impact

Soft Skills

executive presencestorytelling instinctsstrategic thinkinghands-on operationcollaborationcommunicationleadershipcustomer engagementcreativityadaptability