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Varsity Brands

Field Sales Professional

Varsity Brands

Field Sales Professional collaborating as a consultative partner with schools and community athletic programs. Driving sales execution and customer service within the assigned territory.

Posted 5/1/2026full-timeWilmington • 🇺🇸 United StatesMid-LevelSenior💰 $55,000 - $65,000 per yearWebsite

About the role

Key responsibilities & impact
  • The Field Sales Professional will make an impact by serving as a consultative partner to schools, club select and travel programs, youth leagues, YMCA organizations, and other community-based athletic programs within the assigned territory.
  • This role drives full-cycle sales execution—from proactive prospecting and lead generation to account management and post-sale service—while delivering best-in-class support that simplifies operations for coaches and program leaders.
  • By leveraging CRM tools, data insights, and disciplined territory planning, the Field Sales Professional will identify growth opportunities, expand multi-sport penetration within existing accounts, and build a strong pipeline of new business.
  • Through consistent in-person engagement, strong relationship management, and adherence to the highest ethical standards, this individual will position BSN Sports as the trusted, long-term partner for athletic programs at every level.
  • Provide best-in-class, consultative customer service to coaches across an assigned territory and do everything humanly possible to make their lives easier.
  • Generate revenue and meet sales/growth targets.
  • Actively develop and qualify leads within respective territory to drive additional sales opportunities through cold-calling and lead generation campaigns.
  • Resilience to handle rejection and the persistence to turn challenges into opportunities.
  • Navigate multiple functions within the company’s CRM, including but not limited to prospecting, account management, and activity tracking, to support sales and customer relationship efforts.
  • Increase sales in existing accounts by selling to all sports at all levels. In our world, the women's soccer coach deserves the same level of service as the head football coach...
  • Utilize data-driven business intelligence on prospects to identify new trends and opportunities.
  • Manage your account list and travel on location within your assigned territory.

Requirements

What you’ll need
  • 3+ years' business-to-business (B2B) outside sales experience (preferably in sporting goods) OR coaching/sports-related background
  • Associate’s degree or equivalent work experience but a bachelor’s degree is preferred
  • Must have and maintain a reliable vehicle, valid driver’s license, auto insurance, and a satisfactory driving record.
  • Demonstrate a high level of self-direction and autonomy in managing tasks, projects, and responsibilities, ensuring efficient and independent workflow.
  • Must possess excellent problem-solving, organizational, and multi-tasking skills.
  • Excellent verbal and written communication abilities are essential, enabling effective interaction with both external clients and internal team members.
  • Proficiently prioritize and manage tasks, demonstrating strong time management skills to meet deadlines and optimize overall efficiency in a dynamic work environment.
  • Intermediate skill in Microsoft Word, Excel, Power Point, and CRM.
  • Cultivate an in-home office environment that is distraction-free

Benefits

Comp & perks
  • Comprehensive Health Care Benefits
  • HSA Employer Contribution/ FSA Opportunities
  • Wellbeing Program
  • 401(k) plan with company matching
  • Company paid Life, AD&D, and Short-Term Disability
  • Generous My Time Off & Paid Holidays
  • Varsity Brands Ownership Program
  • Employee Resource Groups
  • St. Jude Partnership & Volunteer Opportunities
  • Employee Perks including discounts on personal apparel and equipment!

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools
B2B saleslead generationaccount managementdata-driven business intelligencecold-callingsales growthterritory planningproblem-solvingorganizational skillstime management
Soft Skills
consultative customer servicerelationship managementresilienceself-directionautonomymulti-taskingverbal communicationwritten communicationeffective interactionindependent workflow
Certifications
valid driver’s licenseauto insurance