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Marketing Specialist
VanteoMarketing Specialist developing B2B marketing strategies and content at AGC. Collaborating across teams to enhance employer engagement and customer acquisition.
Posted 4/15/2026full-timeRemote • New Jersey, North Carolina, Rhode Island, South Carolina, Tennessee • 🇺🇸 United StatesMid-LevelSeniorWebsite
About the role
Key responsibilities & impact- Develop and execute B2B marketing strategies aligned with AGC’s growth objectives, focused on driving employer acquisition across key industries.
- Create and manage content including thought leadership, case studies, website copy, email campaigns, and sales enablement materials, and virtual webinars.
- Execute multi-channel distribution strategies across digital platforms such as LinkedIn, email, and web to engage target employer audiences.
- Optimize website and digital efforts using SEO best practices to increase visibility and inbound demand.
- Partner with sales on targeted outreach and account-based marketing initiatives to drive qualified pipeline.
- Track and analyze campaign performance, using insights to inform data-driven decisions and improve results.
- Conduct market research to identify employer needs, industry trends, and new growth opportunities.
- Collaborate cross-functionally with sales and operations to align marketing with broader business goals.
- Test and scale new marketing channels and strategies to improve lead generation and conversion.
- Ensure consistent, professional brand messaging across all employer-facing communications.
Requirements
What you’ll need- Bachelor’s degree in Marketing, Communications, Business, or related field preferred.
- Minimum of 3 years of experience in marketing, digital marketing, content marketing, or related roles.
- Experience with marketing analytics, digital campaigns, and content strategy preferred.
- Experience with PPC, SEO, and digital marketing distribution strategies
Benefits
Comp & perks- Collaborative environment
- Opportunities for professional growth
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
B2B marketingcontent marketingSEOPPCdigital marketingmarketing analyticscampaign performance analysisaccount-based marketinglead generationcontent strategy
Soft Skills
collaborationdata-driven decision makingcommunicationstrategic thinkingcreativityproblem solvingcross-functional teamworkbrand messagingmarket researchadaptability