Product Manager, Campaign Builder
Vantage
full-time
Posted on:
Location Type: Remote
Location: Canada
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Salary
💰 CA$140,000 - CA$200,000 per year
About the role
- Own the end-to-end workflow for campaign creation and launch readiness.
- Design and evolve campaign setup flows across targeting, budgets, timelines, and placements.
- Define lifecycle states such as draft, scheduled, active, paused, and archived.
- Anticipate edge cases including campaign duplication, mid-flight edits, and configuration conflicts.
- Define guardrails that prevent invalid or risky campaign setups.
- Own how creatives are created, uploaded, validated, and attached to campaigns.
- Design workflows for asset upload, previewing, and format validation.
- Ensure creative requirements align with placements and campaign configuration.
- Define approval, rejection, and revision flows.
- Define how audiences are discovered, selected, and applied to campaigns.
- Design audience selection, layering, and exclusion workflows.
- Define how audience rules interact with campaign configuration and budgets.
- Ensure targeting constraints and eligibility are clear to users.
- Translate roadmap themes into clear product behavior.
- Work closely with engineering to design system logic and workflows.
- Run usability testing and incorporate feedback into improvements.
- Own backlog quality, sprint readiness, and release clarity.
Requirements
- 2+ years of product management experience in Advertising or Marketing Technology (AdTech/MarTech) supporting SaaS (Software as a Service) or Enterprise products.
- Experience designing complex workflows or configuration-heavy systems.
- Experience engaging directly with clients and conducting usability sessions/testing.
- Experience collaborating directly with engineering teams.
- 5+ years of product management experience in AdTech or MarTech supporting SaaS or Enterprise products. (Preferred)
- Experience designing campaign management systems. (Preferred)
- Experience with audience targeting systems. (Preferred)
Benefits
- remote-friendly setup
- home office support
- annual company retreats
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
campaign creationworkflow designaudience targetingusability testingsystem logic designconfiguration managementasset uploadbudget managementlifecycle state definitionproduct management
Soft Skills
collaborationclient engagementfeedback incorporationproblem anticipationcommunication