Validity Inc.

Business Intelligence Analyst

• Build, maintain, and enhance high-quality Tableau dashboards with a focus on clear storytelling, usability, and performance.
• Partner closely with business teams to understand KPIs, define reporting requirements, and translate analytical needs into scalable solutions.
• Analyze data trends, surface insights, and proactively identify opportunities to improve reporting and decision-making processes.
• Develop SQL queries and collaborate with Snowflake data models to support accurate and efficient reporting.
• Ensure data quality through validation, troubleshooting, and ongoing monitoring.

Tableau Reporting Analyst

Product Designer

• Design user flows, wireframes, mockups, and interactive prototypes for new features.
• Create clear, actionable data visualizations that help users extract insights from complex data.
• Collaborate closely with marketing, product managers and engineers to identify opportunities, shape product direction, and iterate based on customer feedback.
• Conduct usability testing and incorporate findings into your designs.
• Apply and extend our design system to maintain consistency.
• Transform complex user needs into elegant, intuitive solutions.
• Present design concepts and rationale to cross-functional stakeholders.

UX Designer

Marketing Operations

• Administer and optimize Salesforce Marketing Cloud Account Engagement (MCAE), including platform configurations, user roles, permissions, and automation rules
• Design and implement workflows, Engagement Studio programs, and customer journeys to enhance lead management, campaign execution, and marketing automation
• Collaborate with internal stakeholders to define business requirements and deliver solutions that align with organizational objectives
• Maintain and improve data integrity within MCAE, ensuring clean, complete, and organized data for segmentation and reporting purposes
• Manage integrations between MCAE and other marketing technologies, such as Zoom, Qualified, Customer.IO, 6Sense, and LinkedIn Lead Gen
• Act as a technical advisor to internal teams and clients, guiding them through marketing automation strategy, implementation, and optimization
• Build strong relationships with stakeholders across marketing, sales, and operations, offering proactive recommendations and insights
• Facilitate training sessions and workshops to educate teams on MCAE best practices, workflows, and emerging trends
• Create and manage marketing campaigns, customer journeys, and automation workflows using MCAE and related tools
• Collaborate with sales and marketing teams to map customer journeys, optimize lead management, and design campaigns that drive ROI
• Analyze campaign performance metrics and provide actionable insights to refine strategies and improve results
• Assist Email Marketing Manager with development and maintenance of templated emails
• Build and manage Salesforce and MCAE reports and dashboards to track campaign performance, KPIs, and customer engagement
• Review performance metrics, resource allocation, and budget utilization to optimize marketing strategies
• Collaborate across departments to align marketing operations with organizational goals
• Share knowledge internally to strengthen team expertise and foster continuous improvement.

Marketing Operations, Engagement Specialist

Backend Engineer

• Architect, build, and maintain scalable applications with Ruby on Rails and other modern web technologies.
• Partner with Product and Design to weigh trade-offs, surface risks, and align work to business goals.
• Modernize web applications to elevate UX, performance, and scalability.
• Mentor and coach engineers to grow skills and team effectiveness.
• Participate and collaborate with your peers in engineering discussions and code reviews.

Senior Software Engineer - Ruby

Systems Engineer

• Serve as a lead administrator for Salesforce Sales Cloud.
• Design, configure, and maintain objects, fields, flows, automation, validation rules, and dashboards.
• Translate business requirements into scalable solutions in Salesforce, partnering with stakeholders across Sales, Marketing, and Customer Success.
• Manage user roles, profiles, and permissions while maintaining data integrity and access security.
• Administer and optimize key GTM tools including Gong, Outreach, ZoomInfo, RollWorks, and LinkedIn Sales Navigator.
• Own tool setup, configuration, user provisioning, and integration with Salesforce and other systems.
• Identify and implement improvements to support sales engagement, pipeline generation, and go-to-market execution.
• Collaborate cross-functionally with Sales Ops, Sales Enablement, Sales, Marketing, and Business Systems to align tools and processes with GTM strategy.
• Evaluate new technologies and enhancements to support revenue growth, data accuracy, and team productivity.
• Lead small- to mid-sized projects from requirements gathering through implementation and post-launch support.
• Maintain documentation of system architecture, processes, and integration logic.

Tableau Reporting Analyst

UX Designer

Marketing Operations, Engagement Specialist

Senior Software Engineer - Ruby

Senior Revenue Systems Analyst