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Marketing Operations Coordinator
Vālenz® HealthMarketing Operations Coordinator supporting engagement operations by executing campaigns, ensuring accuracy, and collaborating with internal teams for Valenz's healthcare solutions.
About the role
Key responsibilities & impact- Execute ongoing quality control on outgoing communications to ensure accuracy and compliance, including proofing, hyperlink validation, and QR code testing.
- Monitor automated email activity, including bounce reports and delivery issues, and execute corrective actions as needed.
- Ensure timely delivery of all engagement requests and campaigns in alignment with established SLAs.
- Support execution of monthly automated campaigns across email, print, and SMS channels, including providing backup coverage as needed.
- Support fulfillment of Salesforce cases submitted by Client Success Managers, including providing backup coverage and assisting with more complex or escalated requests.
- Serve as a support resource for Client Success Managers, including handling more complex troubleshooting and escalations.
- Provide cross-functional support and backup coverage across engagement operations to ensure continuity of service.
- Collaborate with internal teams to support engagement initiatives and campaign execution.
- Support the preparation and upload of member lists for campaign execution and serve as backup for more complex list management needs.
- Update SMS and email templates and workflows within the platform as directed.
- Configure customized in-app guidance for clients using WalkMe.
- Support application and product fulfillment testing as assigned.
- Maintain and update documentation for processes, workflows, and standard operating procedures.
- Identify process issues and share observations with manager.
- Review targeted communication audits to support outreach effectiveness and identify data gaps for resolution.
- Assess campaign performance data across email, print, and SMS channels.
- Compile and summarize campaign results in a clear, standardized format for manager review.
- Review Salesforce audit findings, identify data discrepancies, and implement updates based on manager direction.
- Perform other duties as assigned.
Requirements
What you’ll need- 4+ years of experience in marketing operations, campaign management, engagement, or a related operational role.
- Proficiency in Microsoft Office Suite (Excel, Word, PowerPoint, Outlook).
- Experience with Adobe tools (e.g., Adobe Acrobat, InDesign, or similar) for reviewing and validating print-ready materials.
- Familiarity with marketing automation platforms and CRM systems (e.g., Salesforce).
- High attention to detail, particularly in quality control, proofreading, and campaign validation.
- Proven ability to interpret campaign performance data to identify gaps and opportunities for improvement.
- Ability to manage multiple priorities and meet deadlines in an SLA-driven environment.
- Problem-solving mindset with the ability to troubleshoot issues and escalate when appropriate.
- Strong written and verbal communication skills, with the ability to present information clearly and concisely.
- Ability to work cross-functionally and collaborate effectively with internal teams.
- Experience with documentation and process standardization.
- Self-motivated with the ability to work both independently and as part of a team.
- Continuous improvement mindset with an interest in optimizing processes and performance.
- Knowledge of email deliverability concepts (e.g., bounce handling, spam considerations) preferred.
- Familiarity with tools like WalkMe.
Benefits
Comp & perks- Competitive benefits package with generous employer subsidies
- Flexible and remote working options
- 401k with generous employer match and immediate vesting
- Personal and professional development opportunities
- Supportive family benefits, including paid leave for new family members
- Companywide philanthropic program, Valenz Communities Connection
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
quality controlproofreadinghyperlink validationQR code testingcampaign managementdata analysisprocess standardizationemail deliverabilitytroubleshootingdocumentation
Soft Skills
attention to detailproblem-solvingcommunicationcollaborationtime managementself-motivationcontinuous improvementability to manage multiple prioritiesability to work independentlyability to present information clearly