Senior Web Copy Manager
US Ghost Adventures
part-time
Posted on:
Location Type: Remote
Location: Remote • 🇺🇸 United States
Visit company websiteJob Level
Senior
Tech Stack
WordPress
About the role
- Lead strategy, creation, and optimization of web copy across all company and partner sites, including landing pages, DMOs, OTAs, and tourism listings
- Ensure all copy is clear, persuasive, SEO-optimized, and aligned with brand voice
- Collaborate with the SEO and design teams to create high-performing content that supports marketing goals and conversion objectives
- Oversee all copy for social media posts, ads, and graphic campaigns, ensuring tone, clarity, and engagement align with audience and brand identity
- Manage and mentor the blog writing team, directing research, ideation, and production of SEO-driven articles and storytelling pieces
- Write, edit, and review copy for print and digital collateral, including brochures, merchandise descriptions, email campaigns, and press materials
- Lead and mentor a team of copywriters across multiple content streams (web, social, blog, and print)
- Track performance metrics for written content and identify opportunities to improve engagement and conversion
Requirements
- Bachelor’s degree in English, Marketing, Communications, Journalism, or related field
- 5+ years of professional copywriting and content management experience, preferably in travel, attractions, or entertainment
- Proven experience managing writing teams and large-scale content projects
- Strong command of storytelling, SEO best practices, and conversion-oriented copywriting
- Exceptional editing, grammar, and organizational skills
- Comfortable collaborating across teams and managing multiple deadlines
- Proficiency with CMS platforms (WordPress or similar) and marketing tools (Google Workspace, Asana, SEMrush, or similar)
Benefits
- Competitive salary and performance bonuses
- Flexible/remote work options
- Opportunity to shape storytelling for a national brand
- A collaborative, fast-paced, and creative work environment
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
copywritingcontent managementSEO optimizationstorytellingeditinggrammarorganizational skillsconversion-oriented copywriting
Soft skills
leadershipcollaborationmentoringcommunicationtime management
Certifications
Bachelor’s degree in EnglishBachelor’s degree in MarketingBachelor’s degree in CommunicationsBachelor’s degree in Journalism