Senior Manager, Marketing Automation
US Foods
full-time
Posted on:
Location Type: Remote
Location: Illinois • United States
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Salary
💰 $100,000 - $160,000 per year
Job Level
Tech Stack
About the role
- Lead the strategic development and execution of customer relationship initiatives
- Oversee the email channel and help guide the SMS contact plan
- Develop data driven triggers and personalized communication
- Collaborate with cross-functional teams to align lifecycle marketing efforts
- Monitor KPIs such as retention rates, conversion, and engagement metrics
Requirements
- 7 years of CRM or lifecycle marketing experience
- 3 years in a leadership role
- Proficiency in CRM tools (Salesforce Marketing Cloud, Salesforce Sales Cloud)
- Familiarity with data tools (Salesforce Data Cloud and Snowflake)
- Strong understanding of customer segmentation, journey mapping, and campaign optimization
- Excellent communication, leadership, and project management skills
- Bachelor’s in Marketing, Business, or related field
- Salesforce Marketing Cloud certification
Benefits
- health insurance
- pre-tax spending accounts
- retirement benefits
- paid time off
- short-term and long-term disability
- employee stock purchase plan
- life insurance
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
CRMlifecycle marketingcustomer segmentationjourney mappingcampaign optimization
Soft skills
leadershipcommunicationproject management
Certifications
Salesforce Marketing Cloud certification